Amitabh Bachchan's name, voice, images can't be used without permission: Delhi HC

Delhi High Court heard veteran actor Amitabh Bachchan’s petition ‘against the world at large’ seeking to protect his ‘name, image, voice, and personality attributes’. According to news agency PTI, the court ruled that his name, image, or voice can't be used without his permission. It also ordered the Ministry of Electronics and Information Technology, and telecom service providers, to remove flagged content.

An interim order was passed by Justice Navin Chawla restricting persons at large from infringing Big B’s personality and publicity rights, as per PTI. He said it is undisputed that Bachchan is a well-known personality and is likely to suffer irreparable loss and disrepute if relief is not granted at this stage.

Amitabh Bachchan had filed a suit stating his name, image and voice were being used by mobile application developers to conduct lotteries by illegally associating with ‘Kaun Banega Crorepati’ (KBC). He has also sought a restraining order against book publishers, T-shirt vendors and various other businesses.

Eminent lawyer Harish Salve had appeared in court for the megastar.

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