Brave Entertainment unveils new K-pop girl group Candy Shop, drops first dance video

Brave Entertainment has unveiled a new girl group after a 13-year-long hiatus. The four-member rookie band named 'Candy Shop' is all set to enter the sparkling world of K-pop. After announcing it on December 2, 2023, the agency has finally shared more details about the brand-new group.

Brave Entertainment back in the game

The upcoming girl group will mark Brave Entertainment's comeback to K-pop after 13 years since Brave Girls, whose original lineup debuted in 2011. “Please look forward to a talented girl group that has both mainstream appeal and musicality,” said the agency. “On top of Brave Brothers’ unique trendy music, we have added Brave Entertainment’s distinguished artist production.”

More about Candy Shop

On February 12, Brave Entertainment released a short dance video titled 'Candy Shop – Dance Performance #1' to introduce the upcoming 4th generation group. The clip shows the quartet putting their exceptional dancing skills on display.

Taking to their social media handle, Brave Entertainment wrote, “Candy Shop is a four-member new girl group presented by Brave Entertainment about 13 years after Brave Girls. Starting with Brave Brothers, who have led the success of many girl groups such as Brown Eyed Girls, After School, Sistar, and AOA, the producers of Brave have added all their efforts to announce the birth of a new girl group with both charm and skills.”

Explaining the meaning behind Candy Shop, they wrote, “Candy Shop is a compound word of ‘CAtch N Draw Youth’, which means ‘Let’s catch and draw youth’, and ‘Shop’, which symbolizes a space that connects members and listeners. The members, who have a variety of charms like tens of thousands of types of candy, show music that represents their generation and contain the aspiration to be reborn as ‘MZ icons.’”

Candy Shop is expected to debut in the first half of 2024. Brave Entertainment has yet to announce its schedule.

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