Zomato shuts down 'Legends' service after 2 years

Have you used Zomato Lengends to order Lucknow's galouti kabab's sitting in Mumbai or Hyderabad's famous biryani delivered to you in Delhi?

If yes, you're in for a shocker. The food delivery giant has pulled the plug on 'Legends'. Legends brought iconic dishes from across India right to your door. But not anymore.

In a post on microblogging platform X, he said, "Update on Zomato Legends - after two years of trying, not finding product market fit, we have decided to shut down the service with immediate effect," Goyal announced.

Legends offered iconic dishes from 10 cities to other parts of the country. The company had earlier put on hold the service and restarted it in July with a few tweaks.

Launched in 2022 with no minimum order value, 'Legends' later introduced a 5,000 rupees minimum order to stay viable. However, the service failed to make business sense for the company.