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Apple’s ₹39,900 HomeView is a 7-inch smart display for FaceTime, shared calendars, camera feeds and home controls.

Apple HomeView brings FaceTime and home controls to one screen

<h3>Apple HomeView is a ₹39,900 smart display with a 7-inch screen, FaceTime, personalised Home screens, Spatial Audio and smart-home controls.</h3>

Apple HomeView is the company&rsquo;s first proper smart display. It combines a 7-inch Liquid Retina screen, a speaker base, Siri AI and smart-home controls in one shared household device.
It costs ₹39,900 in India and will be offered as a tabletop unit or a wall-mounted model.
<h2>A Screen That Knows Who Is Standing In Front Of It</h2>
The tabletop model uses a stainless-steel hinge to tilt its display, while the wall-mounted model is designed for halls and entryways. The screen supports True Tone, reaches 500 nits and dims to 0.3 nits at night.
HomeView also adapts its interface according to distance, offering simpler details across the room and more information when someone moves closer.
It can recognise up to six people by face. Each person can get a private Home screen with Messages, FaceTime, Calendar, Reminders and Find My information. Shared music and photo albums remain accessible to the whole home.
<h2>A Smart Display That Also Has Serious Audio Hardware</h2>
HomeView is not only a digital photo frame. It has Photos, Flow and Snoopy faces, while its Photos face can use shared albums and portrait-style depth effects.
The tabletop unit has two full-range drivers, a down-firing woofer and two force-cancelling passive radiators. Apple says it can deliver room-filling Spatial Audio, with computational audio adjusting loudness and bass response.
It supports Apple Music, Podcasts, News, Apple TV and compatible third-party apps. Handoff lets users move audio from an iPhone to the display. It also supports FaceTime with Centre Stage, Intercom, Live Activities and hands-free recipe guidance.
<h2>The Most Useful Apple Smart-Home Controller Yet</h2>
HomeView can show up to nine camera feeds at once and lets users control lights, thermostats, locks and blinds by touch or voice. It can also display descriptions of HomeKit Secure Video clips.
It supports Matter accessories and Apple Home Collection products, including cameras, thermostats and a lock built with LG Electronics and Schneider Electric. It can also recognise smoke and carbon-monoxide alarm sounds and alert users on their Apple devices.
HomeView can be pre-ordered now for ₹39,900 in silver, starlight, rose pink and space grey. The wall-mounted model costs the same, comes in silver and space grey, and needs a separately sold Schneider Home mount starting at ₹6,900. Both models go on sale in India on November 13.

Apple TV 4K launches in India at ₹39,900 with the A19 chip, hands-free Siri AI, AV1 decoding and HomePod surround sound support.

Apple TV 4K arrives with Siri AI and HomePod surround sound

Apple’s ₹39,900 Apple TV 4K gets A19, Siri AI, a Find My remote and HomePod surround sound support.

<h3>Apple&rsquo;s new TV 4K gets the A19 chip, hands-free Siri AI, a Find My-enabled remote and four-speaker HomePod surround sound support.</h3>

The new Apple TV 4K is Apple&rsquo;s ₹39,900 streaming box, but now also anchors a four-speaker home-theatre system, offers hands-free Siri and acts as a more capable Home hub.
The fourth-generation model goes on sale in India on November 13.
<h2>The A19 Chip Makes Apple TV 4K Faster</h2>
Apple has moved the Apple TV 4K to its A19 chip, claiming up to 50 percent faster CPU performance and up to twice the GPU performance over the previous generation.
The box also gets a dedicated AV1 decoder. AV1 is a video codec that helps streaming services deliver high-quality video at lower bandwidth, making it useful for homes with limited internet bandwidth.
The redesigned Siri Remote retains its familiar shape but adds Find My support with Precision Finding. Users can trigger a sound and use their iPhone to find it when it vanishes into the sofa. It will also be sold separately for older Apple TV models.
<h2>Siri AI Moves To The Big Screen</h2>
Apple has added three far-field microphones to the box, so users can speak to Siri from across the room. Its echo cancellation is designed to pick out a voice while the TV audio is playing.
Siri AI gets a full-screen interface for finding shows and films. It can answer broad questions, such as which Apple TV titles won awards, and suggest related programmes from the Apple TV app. When users ask questions while watching a show, answers appear in a compact overlay.
With an Apple Intelligence-enabled iPhone, Siri can access personal context to handle requests such as playing a series a friend recommended. Siri AI will be available in beta in India in English at launch.
<h2>The New Centre Of Apple&rsquo;s Home Setup</h2>
Apple TV 4K can now pair with four HomePod mini 2 speakers, detecting their placement and calibrating audio for surround sound. It can also use HomePod 2nd-generation speakers, provided the front and rear pairs match.
It remains a Home hub. Compatible doorbell alerts can appear on the TV, allowing users to see and talk to someone at the door, then control other accessories such as a lock. Apple also says its Home app will get camera-activity descriptions and summary notifications.
Apple TV 4K can be pre-ordered now for ₹39,900 and will be available from November 13.

Apple HomePod mini 2 launches in India at ₹18,900 with Sound Glow, S10-powered audio and four-speaker surround sound support with Apple TV 4K.

Apple HomePod mini 2 India price, features and sale date

<h3>Apple&rsquo;s ₹18,900 HomePod mini 2 adds Sound Glow lighting, an S10 chip and four-speaker surround sound support with the new Apple TV 4K.</h3>

Apple&rsquo;s HomePod mini has always been the lower-cost route into its smart-home ecosystem. The ₹18,900 HomePod mini 2 keeps that compact-speaker formula, but gives it a more important role in Apple&rsquo;s new home setup.
It comes in pink, green, blue, white and midnight, adding Apple&rsquo;s S10 chip, reactive lighting and a new four-speaker home-theatre system with the latest Apple TV 4K.
<h2>Sound Glow Is More Than A New Light</h2>
Sound Glow turns the illuminated touch surface on top into a reactive display. It pulses to bass and treble, can match the colour of the album artwork playing, and has dedicated animations for ambient soundscapes such as rain.
The S10 chip drives the less visible upgrade. Apple says its computational-audio system analyses music in real time, adjusting loudness, dynamic range and acoustic output. The speaker works alone, in a stereo pair or in a multiroom AirPlay setup. It can also be used as a speaker for a Mac, which could make it a tidy addition to a desktop.
<h2>Four Speakers Now Make A Home Theatre System</h2>
The bigger reason to buy the new model is its home-theatre ability. Pair it with the fourth-generation Apple TV 4K and users can place four HomePod mini 2 speakers around a room for surround sound.
Apple TV identifies the placement of each speaker and calibrates timing and levels automatically. It should make this far simpler than a conventional surround setup, while being considerably cheaper than building the system with four full-sized HomePods.
The HomePod mini 2 also remains a Home hub for controlling compatible lights, locks, cameras and scenes remotely. It can listen for smoke and carbon-monoxide alarms, then send an alert to an iPhone, iPad or Apple Watch.
<h2>Siri AI Will Arrive Through A Future Update</h2>
Siri AI is coming to the HomePod mini 2 through a future update. It will offer better music discovery, current information from the web and more natural conversations.
With an Apple Intelligence-enabled iPhone or iPad, it can use personal context from apps. Apple&rsquo;s examples include finding a song a friend mentioned in a message, setting a reminder connected to a calendar event, or locating a recipe in an email.
The HomePod mini 2 can be pre-ordered now for ₹18,900 and will go on sale in India on October 30.

Apple has launched HomeView, a new Apple TV 4K and HomePod mini 2 in India. Here are their features, prices and sale dates.

Apple HomeView, TV 4K And HomePod mini 2 Launched, Check Prices in India

Apple HomeView, Apple TV 4K and HomePod mini 2 bring Siri AI, smart controls and a dedicated household screen to India.

<h3>Apple has introduced a clearer smart-home lineup in India with the HomePod mini 2, Apple TV 4K and HomeView. Siri AI links the three, while HomeView brings Apple&rsquo;s first dedicated household display for cameras, controls, calls and smart home controls.</h3>

Apple has had the pieces of a smart home for years: HomePod speakers, Apple TV, the Home app and compatible accessories. The HomePod mini 2, Apple TV 4K and new Apple HomeView now give it a clearer three-device home lineup.
Siri AI connects them. It can answer current questions from the web, field follow-up queries and improve music discovery. With an Apple Intelligence-enabled iPhone or iPad, it can also use context from its apps for personal requests.
Apple says personal content is shown only to the recognised user, when their paired iPhone or iPad is nearby and recently unlocked, and that requests are protected by on-device processing or Private Cloud Compute.
<h2>HomePod mini 2 Adds Visual Flair And Surround Sound</h2>
The HomePod mini 2 brings more than new colours. It comes in pink, green, blue, white and midnight, while a new Sound Glow effect turns the illuminated top surface into a reactive display.
The lighting pulses with bass and treble, matches the album art of the song playing, and shows animations for soundscapes such as rain. Apple&rsquo;s S10 chip and computational audio also tune loudness, dynamic range and acoustics in real time.
The HomePod mini 2 can work alone, in a stereo pair or as part of a multiroom system. Its major upgrade comes with the Apple TV 4K. Users can pair four HomePod mini 2 speakers for surround sound, with Apple TV detecting their positions and calibrating timing and levels for the room.
Siri AI will reach the speaker through a future software update. With a compatible iPhone or iPad, it can find a song a friend recommended in a message, locate a recipe from an email or set a reminder tied to a location or calendar event.
<h2>Apple TV 4K Gets Faster And More Conversational</h2>
The fourth-generation Apple TV 4K uses Apple&rsquo;s A19 chip, which delivers up to 50 percent faster CPU performance and up to twice the GPU performance of the previous generation. It also gets a dedicated AV1 decoder for more efficient streaming.
Siri AI is the more meaningful update. It gets a full-screen interface for finding films and shows, with poster art and suggestions from the Apple TV app. Users can ask which Apple TV shows won Emmy Awards this year, then continue with follow-up questions.
While viewing a programme, answers appear in a compact overlay. When paired with an Apple Intelligence-enabled iPhone, it can also respond to personal requests, such as playing a series recommended by a friend.
Apple has added three far-field microphones for hands-free Siri commands. The Siri Remote gains Find My support with Precision Finding and a sound option, making it easier to locate.
Apple TV 4K also remains the home hub. It can show compatible video-doorbell alerts, control accessories and scenes, and offer camera-activity summaries. It supports four HomePod mini 2 speakers, or two matching pairs of HomePod 2nd-generation speakers, for surround sound.
<h2>Apple HomeView Becomes Apple&rsquo;s Household Screen</h2>
Apple HomeView is a distinct launch because it gives Apple a dedicated smart display. Its 7-inch Liquid Retina display connects to a domed speaker base through an adjustable stainless-steel hinge. A separate wall-mounted version is designed for entryways and hallways.
The display supports True Tone, reaches 500 nits and dims at night. It also changes the information it shows based on how close a user is.
HomeView recognises up to six people by face, showing each person a private Home screen with their Messages, FaceTime, Calendar, Reminders and Find My information. Shared albums and music stay open to the household.
It can show up to nine camera feeds, control lights, thermostats, locks and blinds, and describe HomeKit Secure Video clips. Other features include FaceTime with Centre Stage, Intercom, Live Activities and hands-free recipe guidance.
<h2>Apple HomePod mini 2, Apple TV 4K And HomeView: Price And Availability In India</h2>
The HomePod mini 2 costs ₹18,900. Pre-orders are open now in pink, green, blue, white and midnight, with availability beginning October 30. Siri AI will arrive through a future update in English in India.
Apple TV 4K costs ₹39,900. It can be pre-ordered now and goes on sale on November 13. Siri AI will be available in English in India at launch as a beta.
Apple HomeView and HomeView Wall Mounted cost ₹39,900 each. Both can be pre-ordered now and go on sale on November 13. The tabletop model is available in silver, starlight, rose pink and space grey, while the wall-mounted version comes in silver and space grey.
The wall-mounted HomeView uses separately sold Schneider Home mounts. The USB-C Wall Connector starts at ₹6,900, the AC Wired mount starts at ₹8,900, and a Power over Ethernet option will arrive in early 2027 for ₹14,900.

Apple’s iPhone Air redefines ultra-thin design with a 5.6 mm body, 120 Hz OLED display, and A19 Pro chip — but some trade-offs hold it back.

iPhone Air Review: Apple’s slimmest iPhone yet is an engineering masterclass

iPhone Air Review: Apple's slimmest iPhone is an engineering marvel, but not for everyone

Sahil Maniktala

Apple

Apple iPhone Air

<h3 data-start="559" data-end="700">Apple&rsquo;s iPhone Air is stunningly thin, beautifully built, and fast &mdash; but its single camera and modest battery remind you beauty has limits.</h3>

Ultraslim phones are having their moment again, and the iPhone Air fits right into that comeback story. Apple wasn&rsquo;t the first to go ultra-thin, but it&rsquo;s managed to grab everyone&rsquo;s attention with how refined and light the Air feels.&nbsp;
On paper, it ticks almost every flagship box &mdash; gorgeous looks, a crisp display, and smooth, reliable performance. But at ₹1,19,900, a few trade-offs are hard to miss.&nbsp;
The single rear camera, borrowed straight from the iPhone 16e, feels like a step down for something at this price. And while Apple&rsquo;s chase for thinness makes the phone look stunning, it&rsquo;s also come at the cost of battery life. After swapping my SIM from the iPhone 16 Pro Max and using the Air for over a week and a half, I&rsquo;ve got a clearer picture of who it&rsquo;s built for &mdash; and where Apple&rsquo;s design ambitions start to overreach.
<h2>iPhone Air&rsquo;s refreshing new take on design</h2>
The iPhone Air grabs your attention the second you see it. It&rsquo;s unbelievably thin, the kind of phone that makes you stop and look twice. And, trust me, photos really don&rsquo;t capture how sleek it looks in person. During the week and half that I was testing iy, I was stopped at least 3-4 times by strangers, asking me which phone I was holding. I honestly can&rsquo;t remember the last time an iPhone got that kind of reaction purely because of how it looked.
For something so slim, it feels impressively sturdy. There&rsquo;s a reassuring solidness to it, almost like a small block of metal. The glossy titanium frame gives it a futuristic vibe, and the way it sits in your hand feels very different from any iPhone I&rsquo;ve used before. Apple has gone all out on materials this time, with Ceramic Shield 2 on the front, a grade-5 titanium frame, and Ceramic Shield glass back.
You also won&rsquo;t have to worry about it bending in your pocket, either. The phone feels tough, and it comes with IP68 protection, so it&rsquo;s safe from dust and water.&nbsp;
The buttons are laid out in the usual Apple way, with the power and camera controls on the right, and the volume and Action buttons on the left.&nbsp;
The speaker grilles and USB-C port sit at the bottom, although the port only supports USB 2.0 speeds.&nbsp;
The only thing missing is a SIM tray. The iPhone Air is Apple&rsquo;s first phone that&rsquo;s fully eSIM-only across all regions.
Then there&rsquo;s the camera plateau. It&rsquo;s pretty thick, considering the rest of the phone, but for a good reason. Apple has tucked most of the key components inside it, including the logic board and camera modules under the plateau. The rest of the phone is left for the battery. The plateau also runs across the width of the phone, which makes it more stable when placed on a table compared to phones like the Galaxy S25 Edge or Fold 7.
Apple says the iPhone Air is 5.6 mm thin, making it the slimmest iPhone ever. Now, while that&rsquo;s true, the camera plateau is still hard to ignore. I get that better cameras need more space, but it reminds me of the iPhone 6 from 2014. That one felt like a truly slim phone, bump included. The iPhone Air may not be quite as seamless, but it&rsquo;s easily one of Apple&rsquo;s boldest design moves in years.
<h2>The iPhone Air comes with only one rear camera. Does it hold up?</h2>
On paper, the iPhone Air&rsquo;s camera setup might seem a little underwhelming, and to some extent, that&rsquo;s true. When you compare it to rivals like the Galaxy S25 Edge, which manages to stay almost as slim while offering one more camera, Apple&rsquo;s choice does come across a bit conservative.&nbsp;
The phone comes with a 48MP Fusion camera that also delivers 2x lossless zoom. The photos out of this sensor are nothing short of breathtaking. The photos I took turned out crisp, full of detail, and with properly balanced, which looked lively. Daylight shots pop beautifully, while low-light images retain solid clarity with minimal noise.
Still, I couldn&rsquo;t help but notice the absence of an ultrawide lens after using it for a few days.&nbsp;
The Air also misses out on some high-end tools found on the Pro models, like ProRes video and ProRAW photo capture.&nbsp;
That said, it still offers all of Apple&rsquo;s latest photographic styles and keeps the interface refreshingly simple. You just open the app, shoot, and get solid results, its that simple.&nbsp;
Video performance holds up well too. You can record in 4K at 60fps, and the stabilisation feels rock steady, though zooming in, even a little does lead to a noticeable dip in quality.
The front camera, however, is where Apple has made a real leap. The new 24MP square sensor outputs 18MP images and introduces Centre Stage to the iPhone lineup. It automatically adjusts framing based on orientation and the number of faces in view, and it genuinely makes selfies and group shots look more natural and well-composed.
<h2>The iPhone Air has a gorgeous display</h2>
The iPhone Air feels like the perfect middle ground in size, sitting neatly between the iPhone 17 Pro and the Pro Max with its 6.5-inch display. Personally, I think it&rsquo;s just the right balance, big enough for watching videos comfortably, but still light and compact enough to use one-handed. The screen itself is classic Apple quality. It&rsquo;s a Super Retina XDR OLED panel with a 120Hz refresh rate, and it feels incredibly smooth while scrolling through Instagram, Twitter, or even reading articles online.
But where it really blew me away was during video playback. It supports HDR10 and Dolby Vision, and with its 3,000 nits of peak brightness, the visuals just pop. I rewatched Despicable Me and Minions on it, and honestly, the colours and contrast looked so good that I caught myself smiling at a few scenes. It&rsquo;s bright, sharp, and just beautiful to look at.
Even the speakers surprised me. They&rsquo;re not as loud or full as the iPhone 17 Pro Max, but considering how thin this phone is, they sound way better than I expected. Music, podcasts, even a few late-night Netflix episodes, it all sounded clean and balanced. For something this slim, the iPhone Air really nails the media experience.
<h2>The iPhone Air&rsquo;s performance and software experience</h2>
The iPhone Air runs on the same A19 Pro chip as the iPhone 17 Pro and Pro Max, although it&rsquo;s tuned a little differently. It uses a six-core CPU and a five-core GPU, just like the regular iPhone 17. On paper, that should put its performance somewhere between the two, and benchmark scores reflect that. In AnTuTu, the 17 Pro Max scores around 2.3 million, the iPhone 17 comes in at 2.2 million, and the Air follows closely at about 2.0 million.
In daily use, though, I barely noticed any difference. Apps open quickly, multitasking feels smooth, and everything runs with the same polish you expect from a flagship iPhone. The only time I felt a slight difference was while gaming. I played BGMI and a few other demanding titles, and while gameplay stayed fluid, the phone did heat up faster than both the 17 and 17 Pro Max. It is not a deal-breaker, just physics doing what it does when you pack so much power into a body this thin. Even after half an hour of gaming, I didn&rsquo;t experience frame drops or slowdowns, so performance still feels top-tier.
Out of the box, the iPhone Air runs iOS 26, and this update feels like a major step forward. The new Liquid Glass design gives the interface a more dynamic look. Messages and Phone have cleaner layouts, the Music app has a few subtle but smart tweaks, and the new lock screen setup allows you to customise every detail.
I have been using iOS 26 since the first developer beta after WWDC 2025, and while the early versions were buggy, the final build feels stable and intuitive. Once you adjust, the entire interface feels modern and cohesive.
Where Apple still falls behind is in AI. Features like Image Playground, the AI writing tools, and Visual Intelligence sound impressive but feel basic compared to what Android phones can do. Visual Intelligence tries to mimic Google&rsquo;s Circle to Search, but it lacks the same smoothness. Even Siri has not really evolved yet. If AI features are what you care about most, Android still leads that race, at least for now.
<h2>How&rsquo;s the battery life on the iPhone Air?</h2>
The iPhone Air packs a 3,149 mAh battery, and I&rsquo;ll admit, I wasn&rsquo;t expecting much from it. The fact that Apple announced a dedicated MagSafe Battery Pack, particularly for this model, almost felt like a warning sign. But after using it for a week, I was pleasantly surprised.&nbsp;
Despite the small capacity, it easily lasts a full day on a single charge. I&rsquo;m a heavy user, constantly switching between photos, videos, YouTube, and even some gaming, and I usually ended the day with around 15 per cent still left.
On busier days, the MagSafe Battery Pack really helped. Starting from 1 per cent, it topped the phone up to about 65 per cent, which was enough for another half day of use.&nbsp;
Charging speeds were decent too, but that&rsquo;s largely because the battery&rsquo;s small. Using a 70W charger, I got about 17-18W charge and got to 50 per cent in roughly 30 minutes and a full charge in about an hour and a half. Wireless charging via MagSafe supports up to 20W.
<h2>Verdict: Should you consider buying the iPhone Air?</h2>
So, who exactly is the iPhone Air meant for? In my opinion, this is Apple experimenting before its next big leap. A foldable iPhone is almost inevitable at this point, likely arriving with the iPhone 18, and the Air feels like a test run for that future. Much like how Samsung used the S25 Edge to refine the design language for its Galaxy Z Fold 7, Apple seems to be testing how far it can stretch its design and manufacturing limits &mdash; and how users respond.
The iPhone Air is built for those who value aesthetics and design above all else. It&rsquo;s light, elegant, and feels premium in every sense. The display is gorgeous, performance is fast, and the craftsmanship is pure Apple.
However, it isn&rsquo;t for everyone. If you want great cameras or long battery life, the iPhone 17 or 17 Pro Max make more sense. The Air exists to showcase design brilliance, not all-out specs.

iPhone 17 Pro Max review: Apple’s biggest upgrade yet with new aluminum design, A19 Pro chip, brighter 3,000-nit display, triple 48MP cameras, and improved battery life with faster charging. A true Pro iPhone for power users and creators.

iPhone 17 Pro Max Review: The upgrade Apple fans have been waiting for

iPhone 17 Pro Max

<h2>The iPhone 17 Pro Max brings Apple&rsquo;s most meaningful upgrade in years with a new aluminum design, A19 Pro chip, brighter display, triple 48MP cameras, and improved battery life.</h2>

Every year, Apple promises its newest iPhone Pro is the best yet. And most years, the upgrades are more subtle than exciting. The iPhone 17 Pro Max changes that. &nbsp;
I&rsquo;ve spent two weeks with it, and three things stood out right away: design, performance, and battery life. These areas matter to many people, and this year, Apple seems to have finally nailed them.
<h2>iPhone 17 Pro Max Design</h2>
Both the 17 Pro and Pro Max finally bring something fresh. The new two-tone finish gives it a nice visual break but I didn&rsquo;t get the viral <a href="https://hook.online/newsreel/iphone-17-pro-max-cosmic-orange-sold-out-in-india-launch-details-1758097762581">Orange Cosmic</a> version that&rsquo;s been all over the internet. My review unit came in Deep Blue. It&rsquo;s sleek, understated, and far more subtle than the orange.
The titanium frame is gone, replaced by a new aluminum unibody that instantly feels sturdier. Aluminum also runs cooler under heavy use, and in daily use, the phone feels more solid in hand.
The extended camera plateau (as Apple calls it) is hard to miss, but it&rsquo;s also more practical now. It gives your fingers a natural place to rest, and since the lenses sit slightly deeper, the phone rocks less on flat surfaces. There&rsquo;s still a bit of wobble, just not as bad as before.&nbsp;
Some early units showed scratches on the camera module, raising durability concerns. Two weeks in, mine looks fine. There are light scuffs, but nothing out of the ordinary for a metal phone. Still, if you like keeping your phone spotless, a case is a good idea.&nbsp;
Speaking of which, Apple sent over its new iPhone 17 Pro Max Clear Case with <a href="https://www.editorji.com/tech-news/mobiles/iphone-air-asmr-unboxing-first-look-apple-s-boldest-iphone-in-years-1758885499880">MagSafe</a> for me to try, and I&rsquo;ve got mixed feelings about it. It offers solid protection and feels grippy, which I like. It&rsquo;s also cleaner-looking than those old MagSafe &ldquo;ring&rdquo; clear cases that never quite worked for me.
What&rsquo;s odd, though, is the white patch on the back. It blends well with the Silver iPhone, but clashes with the Deep Blue and Orange Cosmic models. I don&rsquo;t get why Apple didn&rsquo;t release versions that complement those colors.&nbsp;
Anyway, at 6.9 inches, this is still a big device. It&rsquo;s slightly heavier than last year&rsquo;s 16 Pro Max and roughly matches the 14 Pro Max in weight. You&rsquo;ll feel the heft if you&rsquo;re coming from a smaller iPhone. That said, the rounded edges and balanced weight distribution make it more comfortable to hold. It&rsquo;s large, but it doesn&rsquo;t feel like a brick anymore.
<h2>iPhone 17 Pro Max Performance: A19 Pro chip and Better Cooling</h2>
The second biggest improvement is performance. This is where the iPhone 17 Pro Max really flexes, especially when juggling multiple apps or heavy tasks.
Part of that comes down to more RAM. Apple doesn&rsquo;t list the number, but reports suggest it&rsquo;s around 12GB, up from 8GB last year. The new <a href="https://www.editorji.com/tech-news/mobiles/apple-iphone-17-series-launch-everything-you-need-to-know-1757452282187">A19 Pro chip</a> also plays a major role. It packs a 6-core CPU, 6-core GPU, and a 16-core Neural Engine.
Benchmarks show a 20 percent boost in multi-core and 12 percent in single-core performance compared to the A18 Pro. On paper, that sounds incremental, but the real improvement is in everyday use.&nbsp;
Over the past two weeks, I tried to push it hard with the kind of stuff that made the 16 Pro Max sweat. I ran a FaceTime call, uploaded photos to iCloud, played a podcast, and scrolled through Instagram all at once. The 16 Pro Max would have heated up quickly, but the 17 Pro Max just cruised through it.
A new vapour chamber inside the 17 Pro Max also helps spread heat more evenly. I played COD Mobile for over two hours, and the phone stayed comfortable to hold. The back can get slightly warm, but I never noticed any slowdown. I also shot a few 4K 60fps clips in the sun, and the screen never dimmed or dropped frames. That&rsquo;s a big deal if you&rsquo;ve ever used an older iPhone that turned into a hand warmer.
<h2>Battery Life: iPhone 17 Pro Max Charges Faster and Lasts Longer</h2>
The third significant upgrade on the iPhone 17 Pro Max is battery life and charging. It now supports Qi 2 wireless charging at 25W and faster wired charging at 40W.&nbsp;
That means you can hit 50 percent in about 20 minutes without the phone heating up or feeling stressed. Battery life is back to Pro Max legend status. On paper, it&rsquo;s a small jump from 4685mAh on the 16 Pro Max to 4832mAh here, but in daily use, it feels like a much bigger leap.&nbsp;
It reminds me of the 13 Pro Max, the last time an iPhone truly felt like a two-day phone. Even with heavy use, I end most days with 25 to 30 percent left and about 10 hours of screen time.&nbsp;
Low Power Mode is smooth, too. It used to cut performance sharply on the 16 Pro Maxy, but on the 17 Pro Max, it just stretches battery life without slowing things down. If the 16 Pro Max had you reaching for the charger before dinner, this one fixes that. Apple&rsquo;s battery king is finally back.
<h2>Camera System: Triple 48MP Setup With a Sharper 18MP Selfie Sensor</h2>
The biggest upgrade in the camera department is the new telephoto lens, joined by a refreshed 18MP Centre Stage selfie camera at the front. The other two cameras on the back remain the same &mdash; a 48MP main and a 48MP ultrawide.So, for the first time, the iPhone 17 Pro Max and 17 Pro are the only Pro models where all three rear cameras shoot at 48 megapixels.&nbsp;
The ultrawide and main cameras are still excellent. I found the focal lengths ideal for everyday use, and the main sensor continues to deliver sharp and detailed shots.
Of course, there are moments when Android phones edge past it. The <a href="https://www.editorji.com/tech-news/gadget-review/vivo-x200-pro-review-cameras-performance-everything-in-between-1734951900393">Vivo X200 Pro</a> takes cleaner portraits, the Galaxy S25 Ultra still owns zoom, and the Pixel 10 series nails skin tones better.
That said, I really enjoyed using the 4x optical zoom camera. On paper, it&rsquo;s technically a downgrade from the 5x on the 16 Pro Max, but it&rsquo;s not the letdown I expected. In fact, the new 8x zoom &mdash; even though it&rsquo;s digital &mdash; is surprisingly useful.
You can argue about Apple calling it &ldquo;optical-quality zoom,&rdquo; but the results speak for themselves. The level of detail at 8x is genuinely impressive, and Apple&rsquo;s stabilization keeps shots steady and blur-free even when you&rsquo;re zoomed in that far. It&rsquo;s easily my favorite part of the iPhone 17 Pro Max, and honestly, the one feature that makes the $300 jump over the regular iPhone 17 feel justified.
Video is another area where these cameras really shine. Stabilization is excellent, front and back, and switching between lenses while recording is smooth. Low-light video looks cleaner too, with far less grain. Google&rsquo;s Video Boost tech gets close, but not consistently.
Some of Apple&rsquo;s more advanced video tools are still reserved for the Pro models. The iPhone 17 Pro and Pro Max can record 4K Dolby Vision video at 120 frames per second and ProRes video up to 60fps.&nbsp;
The new Dual Capture feature is also worth noting. You can record with the front and rear cameras at the same time. Third-party apps have offered this before, and Samsung has had it on Galaxy phones for years. The iPhone 17 Pro Max just executes it better, with smoother results and higher-quality output.
Another significant upgrade is the new Centre Stage front camera. It&rsquo;s available across the entire iPhone 17 lineup and features a square sensor for the first time. That small design change makes a huge difference. You no longer need to rotate the phone for portrait or landscape selfies, or stretch your arm to fit everyone into the frame. Honestly, it&rsquo;s the most practical camera feature Apple has added this year.
Centre Stage also works during FaceTime calls, keeping you in the frame as you move. It feels more natural now, especially when you&rsquo;re walking or holding the phone instead of placing it on a surface.
The front camera itself is sharper, too. It uses a 24MP sensor that delivers 18MP selfies, replacing the older 12MP TrueDepth system. The difference in detail and skin tones is instantly noticeable. The camera control button makes a return on all iPhone 17 models and the iPhone Air. Honestly, it hasn&rsquo;t changed much. It still feels a bit clunky to navigate, even after a year.
All in all, though, the 17 Pro Max offers a great camera system. The 48MP rear cameras and the 18MP Centre Stage camera on the front give you plenty of creative flexibility for photos and video. That said, most people probably aren&rsquo;t upgrading from a 16 Pro just for the cameras.
The improvements are noticeable if you&rsquo;re moving up from a 14 Pro or older. For <a href="https://www.editorji.com/tech-news/gadget-review/apple-iphone-15-pro-review-should-you-upgrade-features-specifications-pros-cons-and-more-1701180833067">iPhone 15 Pro</a> users, the upgrade depends on whether you have a Max model and how much you value the extra zoom and camera tweaks.
<h2>Software: Liquid Glass is an Acquired Taste&nbsp;</h2>
All iPhone 17 models, including the 17 Pro Max, ship with <a href="https://hook.online/tech/ios-19-is-dead-long-live-ios-26-1749498922274">iOS 26</a> out of the box. That means you&rsquo;re greeted by Apple&rsquo;s new Liquid Glass design right away. It has been a bit polarizing so far, especially when it comes to text legibility. Apple seems to know that and made several tweaks during the beta. More changes may still come in future updates.
Personally, I&rsquo;ve grown to like <a href="https://hook.online/newsreel/apple-defends-controversial-liquid-glass-update-this-is-not-a-gimmick-1749643982421">Liquid Glass</a>. It&rsquo;s an acquired taste, but it fits the overall look of the iPhone 17 Pro Max nicely. As always, Apple&rsquo;s long-term support is a big plus. Six to seven years of updates feel almost guaranteed.
I&rsquo;m less excited about the ability to change the transparency of the app icons. The tinted and clear options don&rsquo;t really work for me. I stuck with the default look because it still feels the most like an iPhone.
Apple Intelligence is also still finding its footing. Features like Visual Intelligence, Image Playground, Writing Tools, and AI Eraser are fun to try, but none of them feel essential yet. Compared to Android, Apple&rsquo;s approach feels more like a starting point than the finished product.
<h2>iPhone 17 Pro Max Display: Brighter Than Ever, Though Not a Major Leap</h2>
Apple hasn&rsquo;t really changed the display this year, but that&rsquo;s okay &mdash; it was already great. The 120Hz OLED screen on the iPhone 17 Pro Max still looks beautiful. It&rsquo;s big, bright, and sharp, and watching videos or scrolling through photos is a treat.
The size really stands out when you&rsquo;re gaming. There&rsquo;s plenty of room for controls, and everything feels smooth and easy to see.
What&rsquo;s new is the brightness. The screen now peaks at 3,000 nits outdoors, up from 2,000 last year. That&rsquo;s a noticeable jump. I could see everything clearly, even under harsh sunlight, which really helps when shooting photos or video outside.
The dual stereo speakers sound good too &mdash; loud and clear enough to watch a show or listen to music without reaching for earbuds.
<h2>Verdict: Should You Buy the iPhone 17 Pro Max?&nbsp;</h2>
The iPhone 17 Pro Max finally feels like a proper upgrade, and in many ways, it&rsquo;s the first one in a while that truly earns the &ldquo;Pro&rdquo; name. Yes, it&rsquo;s big, a bit heavy, and still very expensive at ₹1,49,990, but the new design, faster performance, and better battery life make it feel like a complete package.
That said, the regular <a href="https://www.editorji.com/tech-news/gadget-review/iphone-17-review-why-the-entry-iphone-is-now-the-one-to-get-1759225187581">iPhone 17</a> will still be the better pick for most people. It now has a 120Hz display and offers great value for what it costs. The Pro Max is for those who want the biggest battery, the largest screen, and plan to push the camera system to its limits &mdash; whether that&rsquo;s for photography, video, or creative work.
If you want the most capable iPhone Apple makes, this is the one.
&nbsp;
&nbsp;
 &nbsp;

Apple iPhone 17, Air, Pro & Pro Max launched with new chips, displays & AI. Check India prices, specs & Apple Watch/AirPods updates.

Apple iPhone 17 Series Launched in India: iPhone Air, Pro & Pro Max

Apple iPhone 17 series launch: Everything you need to know

<h3>Apple&rsquo;s iPhone 17 series drops in India with a new slim iPhone Air, Pro upgrades, and refreshed Watch and AirPods&mdash;tightening Apple&rsquo;s AI-driven ecosystem.</h3>

Apple&rsquo;s latest keynote, the &ldquo;Awe Dropping&rdquo; event, was all about pushing its hardware lineup into new territory. The headliner was the iPhone 17 series, a family that now includes the regular iPhone 17, a brand-new ultra-thin iPhone Air, and the usual Pro and Pro Max. Apple also used the stage to refresh the Apple Watch lineup, unveil the third-gen AirPods Pro, and sprinkle in a few accessory updates.
<h2>iPhone Air: Apple&rsquo;s thinnest iPhone ever</h2>
The biggest shake-up comes from the iPhone Air, which effectively replaces the &ldquo;Plus&rdquo; model that&rsquo;s been around since the iPhone 14. At just 5.6mm thick, it&rsquo;s the thinnest iPhone Apple has ever built, but it doesn&rsquo;t compromise on power.
&nbsp;The Air runs on the A19 Pro chip with GPU performance that Apple claims is on par with MacBook Pros, while its titanium design and 6.5-inch ProMotion display make it feel more like a Pro model wearing slim-fit clothing. It&rsquo;s also the first iPhone to go all-in on eSIM worldwide.&nbsp;
Cameras include a 48MP Fusion system and an 18MP Center Stage front shooter, with a new Dual Capture mode that records from both sides at once. That bold design comes at a premium: the iPhone Air starts at ₹1,19,900 for 256GB, going up to ₹1,59,900 for the 1TB model.
READ: <a title="iPhone 16E Review: Just Enough iPhone" href="https://www.editorji.com/tech-news/gadget-review/iphone-16e-review-just-enough-iphone-1741595510743" target="_blank">iPhone 16E Review: Just Enough iPhone</a>
<h2>Apple iPhone 17 launch in India</h2>
The base iPhone 17 finally gets the ProMotion treatment, with a 120Hz screen that can scale down to 1Hz for always-on use. Brightness peaks at 3,000 nits, setting a new bar for Apple displays, while Ceramic Shield 2 promises better scratch resistance.&nbsp;
Under the hood is the new 3nm A19 chip, complete with faster neural engines and GPU improvements aimed at powering Apple&rsquo;s push into on-device AI.
&nbsp;The cameras also get a serious boost, with a 48MP Fusion main lens, a new 12MP ultra-wide with macro, and smarter AI-driven framing for video calls. Even the entry-level model now starts at 256GB, priced at ₹82,900, while the 512GB option comes in at ₹1,02,900.
<h2>iPhone 17 Pro and Pro Max upgrades</h2>
As for the iPhone 17 Pro and iPhone 17 Pro Max, Apple doubled down on performance and endurance. Both get a redesigned aluminium chassis and a new vapour chamber cooling system for sustained performance.&nbsp;
The Pro Max, in particular, boasts the longest battery life Apple has ever delivered, with up to 39 hours of video playback. The camera setup goes all-in on zoom versatility, offering optical-quality 4x and 8x modes, plus a 40x digital zoom that&rsquo;s clearly aimed at Pixel and Galaxy territory. ProRes RAW and Genlock support also mark a bigger swing at serious video creators.&nbsp;
Pricing reflects their &ldquo;halo&rdquo; status: the iPhone 17 Pro starts at ₹1,34,900 for 256GB and maxes out at ₹1,74,900 for 1TB, while the Pro Max begins at ₹1,49,900 and stretches to a jaw-dropping ₹2,29,900 for the 2TB version.
READ: <a title="Apple iPhone 16 vs iPhone 13: Performance, Camera &amp; More Compared!" href="https://www.editorji.com/tech-news/mobiles/apple-iphone-16-vs-iphone-13-performance-camera-more-compared-1728044326124" target="_blank">Apple iPhone 16 vs iPhone 13: Performance, Camera &amp; More Compared!</a>
<h2>Apple Watch Series 11, Watch Ultra 3, and Watch SE 3 debut</h2>
The event wasn&rsquo;t just iPhones. Apple rolled out the Watch Series 11, Watch Ultra 3, and a new SE. The Apple Watch Series 11 brings hypertension detection and sleep scoring, plus a new Space Grey finish, with prices starting at ₹46,900 for the 42mm and ₹49,900 for the 46mm.&nbsp;
The Apple Watch Ultra 3 gets the biggest screen Apple has ever put on a watch, along with satellite messaging and SOS in supported regions, and it will set you back ₹89,900.&nbsp;
The Apple Watch SE 3 leans into accessibility with gesture recognition and even sleep apnea detection, starting at ₹25,900 for the 40mm and ₹28,900 for the 44mm.
<h2>AirPods Pro 3 with Apple Intelligence</h2>
Then there are the AirPods Pro 3. Apple finally gave its earbuds health-tracking skills with a built-in heart rate sensor, and they now tap into Apple Intelligence for things like real-time in-ear translations.&nbsp;
They&rsquo;re also more rugged, with IP57 dust and water resistance, while delivering stronger active noise cancellation and up to 10 hours of battery life in transparency mode. In India, they&rsquo;ll cost ₹25,900.
<h2>Apple iPhone 17 Event 2025: Final wrap up</h2>
Taken together, the &ldquo;Awe dropping&rdquo; lineup feels less about shock value and more about refinement. The iPhone Air is the boldest swing, while the Pro Max continues to push at the edges of what a smartphone can be. And with watches and AirPods gaining health and AI smarts, Apple is quietly threading its ecosystem even tighter around everyday life.

Apple announced it will open its first store in Pune at Koregaon Park on September 4, just two days after unveiling its Bengaluru store.

Apple to open fourth India store in Pune on September 4

Apple announced it will open its first store in Pune at Koregaon Park on September 4, just two days after unveiling its Bengaluru store.

iPhone-maker Apple on Tuesday announced that it will open a new store in Pune on September 4.
This latest move marks a significant expansion for Apple in the country, offering customers in Pune new ways to explore and purchase Apple products, as well as experience Apple's services in person, the company said.
The iPhone maker had recently outlined plans to open a new store in Bengaluru on September 2.
"Apple today announced it will open doors to its first store in Pune - Apple Koregaon Park - on September 4," it said in a statement.
At Apple Hebbal (upcoming Bengaluru store) and Apple Koregaon Park, customers will be able to explore Apple's latest product lineup, experience new features, and receive expert support from team members including Specialists, Creatives, and dedicated Business teams.
Customers will also be able to attend 'Today at Apple' sessions at these new store locations.
"Designed to inspire and educate, Today at Apple helps customers get started with their devices or take their skills further - whether in photography, music, art, or coding - through free events led by Apple Creatives," it said.

Apple unveiled iOS 26 at WWDC 2025, enhancing iPhones with a new design, smarter features, and improved security. Developer beta is out, with public beta in July. Global release follows the iPhone 16 launch, anticipated in September.

iOS 26 Unveiled at WWDC 2025

At WWDC 2025, Apple introduced iOS 26, bringing a fresh design, smarter features, and upgraded security to iPhones. The developer beta is now available, with the public beta expected in July. The official release will coincide with the iPhone 16 launch in September.

Apple's iOS 26, unveiled at WWDC 2025, offers a fresh design and improved smart features. Developer beta available June 9, public beta in July. Global release, including India, aligns with iPhone 16 launch.

During its highly anticipated WWDC 2025 keynote, Apple unveiled iOS 26, the latest major update for iPhones. This update introduces significant changes, including a fresh system-wide design, enhanced Apple Intelligence integration, and numerous app upgrades. Aiming to make the iPhone experience faster, more personalized, and more secure, iOS 26 promises to deliver a new visual look and smarter features.
Developer Beta Availability The developer beta for iOS 26 became available on June 9, 2025. Registered Apple Developers can now access the beta version on compatible iPhones. To install the beta, developers should go to the Settings app, navigate to General &gt; Software Update &gt; Beta Updates, and select the iOS 26 Developer Beta&mdash;provided their Apple ID is linked to a developer account. Apple cautions that early beta versions may contain bugs and could impact daily usage.
Public Beta Timeline&nbsp; Apple has announced that the public beta of iOS 26 will be released in July 2025. Eager iPhone users looking to experience the new features early can do so by enrolling in Apple&rsquo;s Beta Software Program. The official, stable release of iOS 26 is anticipated to roll out globally in the fall, likely around September, coinciding with the launch of the iPhone 16 series.
iOS 26 Release in India The global rollout of iOS 26, including in India, is scheduled for later this year. Although the exact release date has not been confirmed, it typically follows shortly after the new iPhone launch, expected around September. As with previous releases, Indian iPhone users can expect timely access to the update soon after the global announcement.

Pune traders halt apple imports from Turkiye over its support for Pakistan, amid threats and rising geopolitical tensions.

Pune Traders Boycott Turkish Apples

Fruit traders in Pune boycott apples from Turkiye, reacting to the country's support for Pakistan amidst ongoing geopolitical tensions.

Pune Stops Turkish Apple Imports

Pune traders cease Turkish apple imports due to Turkiye's support for Pakistan; tensions rise as traders face threats.

Days after a group of fruit traders in Pune decided to stop importing apples from Turkiye to protest against that country's open support to Pakistan, a trader on Thursday claimed to have received a threatening voice message from Pakistan.
Suyog Zende, a trader at the Agriculture Produce Market Committee, commonly known as Marketyard, and some others had said they will not deal in apples from Turkiye after that country criticised India's recent strikes on terror infrastructure in Pakistan and Pakistan-occupied Kashmir.
"Around 9 this morning, I started getting calls on my phone but did not pick up the phone. Later I received a voice note message. The message contained slurs for India and said we can not do any harm to Pakistan or Turkiye. I sent a voice note responding to the threats," he told reporters.
Traders are planning to meet the Pune police commissioner in this regard, said Zende.
As a protest, traders at Marketyard on Thursday threw apples imported from Turkiye on the road.
According to Zende, traders in Pune import apples, litchi, plums, cherries, and dried fruits from Turkiye. The import of apples alone is to the tune of Rs 1,200 crore, he had said earlier.

Apple CEO Tim Cook announces India will supply most iPhones sold in the US this quarter, with Vietnam producing key Apple devices amid shifting global tariffs and trade uncertainties.

Majority of iPhones sold in US will be made in India in June quarter: Apple CEO

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Apple CEO Tim Cook announces India will supply most iPhones sold in the US this quarter, with Vietnam producing key Apple devices amid shifting global tariffs and trade uncertainties.
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Apple will source the majority of the iPhone sold in the US from India in the June quarter while China will produce the vast majority of the devices for other markets amid uncertainty over tax tariffs, a top official said on Friday.
During the company's second-quarter earnings call, Apple CEO Tim Cook said the company made quarterly records in several countries, including India.
The company, however, recorded the seventh straight quarter of sales decline in China where it produced the largest volume of iPhones.
"For the June quarter, we do expect the majority of iPhones sold in the US will have India as their country of origin, and Vietnam to be the country of origin for almost all iPad, Mac, Apple Watch, and AirPods products also sold in the US. China would continue to be the country of origin for the vast majority of total product sales outside the US," Cook said.
According to an analysis by S&amp;P Global, Apple's iPhone sales in the US were 75.9 million units in 2024, with exports in March from India equivalent to 3.1 million units in March, suggesting a need to double shipments either through new capacity or redirecting shipments bound for the domestic market.
"Apple's Indian exports already headed predominantly to the United States, which represented 81.9 per cent of phones exported by the firm in the three months to February 28, 2025. That increased to 97.6 per cent in March 2025 as a result of a 219 per cent jump in exports, likely reflecting the firm looking to preempt higher tariffs," S&amp;P Global Market Intelligence report said.
Cook said that Vietnam will become the country of origin for almost all iPad, Mac, Apple Watch, and AirPods products sold in the US.
He said that for the June quarter, most of the tariff exposure for Apple is at the rate of 20 per cent, which applies to imports to the US for products that have China as their country of origin.
"In addition, for China, there was an additional 125 per cent tariff for imports of certain categories of products announced in April. For us, that's some of our US Apple Care and accessories businesses and brings the total rate in China for these products to at least 145 per cent," Cook said.
Cook said that the vast majority of Apple's products, including iPhone, Mac, iPad, Apple Watch, and Vision Pro, are currently not subject to the global reciprocal tariffs that were announced in April, as the Commerce Department has initiated a Section 232 investigation into imports of semiconductor manufacturing equipment and downstream products that contain semiconductors.
"For the June quarter, as I talked about in my opening comments, we estimate the impact, assuming that the current global tariff rates, policies, and applications don't change for the balance of the quarter to be USD 900 million to our costs. I wouldn't want to predict the mix of production in the future, but I wanted to give you clarity for the June quarter of where the country of origins are," Cook said.
In the second quarter ended March 29, 2025, Apple reported a 5 per cent increase in revenue to USD 95.35 billion, up from USD 90.75 billion in the same period last year, driven mainly by growth in services, Mac and iPad sales.
Apple sales were up by about 8 per cent in the Americas to USD 40.31 billion, 1.3 per cent in Europe to USD 24.45 billion, 16.54 per cent in Japan to 7.29 billion, USD 8.4 per cent in the rest of Asia Pacific Regions, including India on Y-o-Y basis during the reported quarter.
Market research firm Counterpoint Research estimates that Apple recorded its highest-ever shipment volume in India in March 2025 quarter with 29 per cent Y-o-Y growth, The company's sales declined by 2.2 per cent in Greater China to USD 16 billion from USD 16.37 billion on Y-o-Y basis during the March 2025 quarter.
Talking about retail business, Cook said that the company has opened two Apple stores during the quarter.
"We're also looking forward to a new retail store in the UAE, the arrival of the online store in Saudi Arabia, and new retail stores in India starting later this year," Cook said.
iPhone sales declined by about 2 per cent to USD 46.84 billion year-over-year (Y-o-Y) from USD 45.96 billion in the March 2024 quarter.
Apple Mac sales grew by 6.6 per cent to USD 7.94 billion from USD 7.4 billion, iPad sales were up about 15 per cent to USD 6.4 billion from USD 5.55 billion, and services sales increased 11.63 per cent to USD 26.64 billion from USD 23.86 billion on Y-o-Y basis during the quarter.
Apple's wearables, home, and accessories recorded about 5 per cent decline to USD 7.52 billion during the March 2025 quarter from USD 7.91 billion in the year-ago period.
The company in the second quarter released iOS 18.4, which brought Apple Intelligence to more languages, including French, German, Italian, Portuguese, Spanish, Japanese, Korean, and Simplified Chinese, as well as localised English to Singapore and India.

Xiaomi 15 vs iPhone 16e: A ₹60,000 Android flagship faces Apple's "budget" iPhone. Specs versus ecosystem? Let's find out who wins this battle!

Xiaomi 15 Review & Comparison with iPhone 16e!

<h2>Xiaomi 15 vs iPhone 16e: A ₹60,000 Android flagship faces Apple's "budget" iPhone. Specs versus ecosystem? Let's find out who wins this battle!</h2>

The Xiaomi 15 launched in India at ₹60,000, stepping straight into a warzone of near-flagships from Vivo, Realme, and Samsung. But the real curveball is Apple&rsquo;s iPhone 16e&mdash;a so-called &ldquo;budget&rdquo; iPhone that still demands a premium.
Xiaomi&rsquo;s betting on sheer specs and Android flexibility, while Apple banks on ecosystem lock-in and long-term updates. One&rsquo;s a powerhouse, the other plays it safe.
The choice isn&rsquo;t just about hardware&mdash;it&rsquo;s about how much you&rsquo;re willing to compromise. Now, both phones feel every bit as premium as you&rsquo;d expect.
<h3>Design</h3>
Matte glass backs that reject fingerprints like they have trust issues, aluminum frames that scream &ldquo;I belong in the flagship club,&rdquo; and just enough heft to make them feel expensive.
Apple sticks to its black-and-white colour choices, while Xiaomi throws in a pastel green, because why not? Although I was sent the black variant which feels a bit muted.
The iPhone 16e is all about being sleek and lightweight, while the Xiaomi 15 has that solid, tank-like feel. Apple also gives you last-gen Ceramic Shield for the display&mdash;tough, but not quite as tough as the version on the pricier models.
Xiaomi pulls the same move, skipping the upgraded Shield Glass from its top-tier lineup. For security and biometrics, the iPhone 16e comes with Face ID, which is reliable as ever.
Xiaomi&rsquo;s in-display fingerprint scanner is snappy too, though the speed is mostly UI trickery. Both are IP68-rated, so they&rsquo;ll survive a coffee spill&mdash;or if you&rsquo;re clumsy, much worse.
The Xiaomi 15 is a classic Android flagship&mdash;minimalist, premium, no-nonsense. And the iPhone 16e, well, looks like any other iPhone. That is, until you get a look at the display.
<h3>Display &amp; Audio</h3>
The first thing you notice is that massive notch which instantly makes the iPhone 16e feel outdated.
And because of the notch, you miss out on some of Dynamic Island&rsquo;s best features like live updates for your Zomato orders or Uber.
But once you get past the notch, the rest of the display is actually solid. It&rsquo;s a 6.1-inch Super Retina XDR OLED panel which is bright, vibrant and incredibly sharp, and is great for watching content.
The Xiaomi 15&rsquo;s 6.36-inch LTPO display, though, is a whole other beast. The higher peak brightness means HDR content looks way better, and Xiaomi has all the certifications to back that up.
The bezels on the Xiaomi 15 are much slimmer compared to the iPhone 16e, because of which it feels even more premium. But the biggest difference between the two is the refresh rate.
The Xiaomi 15 dynamically adjusts to up to 120Hz, which makes everything feel buttery smooth. Scrolling through webpages, app animations, gaming&mdash;it all feels silky smooth.
The iPhone 16e, on the other hand, is stuck at 60Hz, and you feel that, big time. You constantly get microstutters when scrolling through text or even when navigating through the UI.
So, while both displays are good image-wise, Xiaomi clearly takes the lead in overall quality, responsiveness, and just how enjoyable it feels to use.
As for audio, both the Xiaomi 15 and iPhone 16e have stereo speakers which are loud, crisp, and surprisingly punchy with solid bass.
<h3>Performance &amp; Software</h3>
Performance-wise, the Xiaomi 15 flexes its Snapdragon 8 Elite chip, while the iPhone 16e packs the A18&mdash;though Apple quietly snipped off a GPU core. But that's not as bad as it sounds.
In Geekbench, the iPhone 16e still keeps up in single-core performance, but in multi-core, the Xiaomi pulls ahead. Graphics-heavy benchmarks like 3DMark and Antutu tell the real story&mdash;Xiaomi&rsquo;s extra GPU muscle offers higher numbers, while the iPhone 16e lags behind, thanks to that missing core.
In real-world use, though, you probably won&rsquo;t notice the difference unless you&rsquo;re running Genshin at maximum settings. The bigger problem, though, is Apple&rsquo;s insistence on a 60Hz display. Even with iOS 18&rsquo;s animations, the iPhone 16e feels sluggish next to the Xiaomi&rsquo;s 120Hz fluidity.
When it comes to heavier tasks though, like 4K video recording or editing, both hold up well. They also manage heat pretty well, despite very different cooling setups.
On the software side, the Xiaomi 15 runs on HyperOS 2, while the iPhone 16e is on iOS 18. As for updates, Xiaomi has promised 4 OS plus 6 security updates. With most iPhones you&rsquo;re good for 7-8 years, although Apple has never admitted it officially.
Now, HyperOS 2 isn&rsquo;t exactly stock Android, but you won&rsquo;t find a tonne of bloatware. Plus, it has its bag of AI tricks&mdash;AI Writing, AI Editing, AI Search, AI Dynamic Wallpapers, and of course, Google&rsquo;s Circle to Search and Gemini.
iOS 18 also brings some AI features under Apple Intelligence like Visual Intelligence, AI Writing Tools, Object Eraser, and Image Playground.&nbsp;&nbsp;
But even though Apple is pushing the iPhone 16e as the gateway to Apple Intelligence, you shouldn&rsquo;t buy the iPhone 16e just for that. Saying Apple is having a rough time with its AI features would be an understatement.&nbsp;
<h3>Cameras</h3>
Please watch the video to see camera samples.
When it comes to cameras, the Xiaomi 15 packs a triple 50MP Leica-tuned setup, while the iPhone 16e gets a 48MP Fusion sensor.
It's not the same one as the iPhone 16 or 16 Plus. It&rsquo;s a smaller sensor, which means images and videos are a little noisier, especially in low light.
In daylight, both phones take fantastic shots.
The iPhone 16e has a better dynamic range, so it shows more details in shadows.
The Xiaomi, on the other hand, is more contrasty and has punchier colours.
When you zoom in 2X, the iPhone switches from 24MP to 12MP, and loses some detail. The Xiaomi, though stays rock solid. I feel the Xiaomi is at its strongest at 2.6X, with creamier bokeh and superb details.
We get to see similar results in video as well. As for stabilisation, the Xiaomi 15 is excellent and holds up well in most scenarios.
The iPhone 16e does a decent job, but it&rsquo;s nowhere near the iPhone 16 or 16 Pro Max.&nbsp; That&rsquo;s because Apple stuck with a standard lens-based OIS instead of the sensor-shift stabilisation.
In portraits, both the devices handle edge detection well.
At the front, the iPhone 16e gets a 12MP camera, whereas the Xiaomi 16 gets a 32MP camera with fixed focus. However, both of them do a pretty decent good job with both photos and video.
All in all, you&rsquo;ll be better off with the Xiaomi 15 as a whole. It&rsquo;s got a better macro and telephoto setup, and an ultrawide lens&mdash;all with pretty solid sensors.
Plus, the Xiaomi 15 packs pro-level video features like 10-bit log recording, Dolby Vision, and a dedicated movie mode.
<h3>Battery &amp; Charging</h3>
Battery life is surprisingly solid on both. The Xiaomi 15 and iPhone 16e push through 7&ndash;8 hours of screen time, even with the iPhone&rsquo;s smaller battery. That&rsquo;s probably down to that 60Hz display, and the new C1 modem sipping power instead of guzzling it.
Charging, though, is where Xiaomi takes the lead. A 90W charger in the box&mdash;yes, in 2025, that&rsquo;s a flex&mdash;gets you from 0 to 100% in under an hour. It even does 50W wireless and 10W reverse wireless.
Meanwhile, the iPhone's 20W wired charging means you&rsquo;ll be sitting around for nearly two hours, and you better already own a charger, because Apple sure isn&rsquo;t giving you one.
<h3>Verdict</h3>
Going into this review, I knew the Xiaomi 15 would win, but even I was surprised by just how one-sided this turned out to be.&nbsp;
The Xiaomi 15 an absolute beast, with great cameras, solid performance, and impressive battery life&mdash;easily one of the best compact flagships out there.
The only real reason to pick the iPhone 16e would be iOS 18 and Apple Intelligence. But even then, that&rsquo;s not good enough.
If you have to have an iPhone, there are far better options out there, especially if you&rsquo;re willing to stretch your budget or wait for seasonal discounts.

The iPhone 16e packs Apple's latest A18 chip, a 48MP camera, and wireless charging but ditches MagSafe, an ultrawide lens, and a high-refresh-rate display. A mix of essentials—just not all of them.

iPhone 16E Review: Just Enough iPhone

iPhone 16e

The iPhone 16e packs Apple's latest A18 chip, a 48MP camera, and wireless charging but ditches MagSafe, an ultrawide lens, and a high-refresh-rate display. A mix of essentials&mdash;just not all of them.

The iPhone 16e is Apple&rsquo;s newest attempt at making a "budget" iPhone, but let&rsquo;s be honest&mdash;Apple&rsquo;s definition of budget is different from everyone else&rsquo;s. At ₹59,900, this is still a premium phone, but it&rsquo;s also the most approachable way to get into the iOS ecosystem with Apple&rsquo;s latest hardware.
It&rsquo;s a phone that makes some interesting choices: it gets a 48MP main camera but loses the second lens, it has the latest A18 chip but lacks a high-refresh-rate display, and it adopts wireless charging but ditches MagSafe. &nbsp;
It&rsquo;s a mix of upgrades and trade offs, and whether or not it works for you depends on how much you care about what&rsquo;s missing. Let's break it down further!
<h3>&nbsp;Design &amp; Build: A Familiar Look</h3>
The iPhone 16e&rsquo;s flat-sided design is instantly familiar&mdash;it follows the same design language Apple has stuck to since the iPhone 12. The back glass, however, gets a sophisticated textured matte finish, which not only looks more refined but also makes the phone feel more premium in hand.&nbsp;
Unlike most modern iPhones, there&rsquo;s no prominent camera bump here&mdash;just a single lens sitting flush with the back. I&rsquo;ve been testing the white variant, and while there&rsquo;s also a black option, that&rsquo;s it for colour choices&mdash;at least for now.
The iPhone 16e&rsquo;s display feels like d&eacute;j&agrave; vu&mdash;it&rsquo;s essentially the same 6.1-inch screen as the one on the iPhone 14. It keeps the old-school notch at the top, housing the selfie camera and Face ID sensors.
The notch itself isn&rsquo;t particularly intrusive, but after using Dynamic Island on other iPhones, I found myself missing its handy background activity updates, like timers or live delivery tracking. &nbsp;
The Action Button, first introduced on the iPhone 15 Pro, is now here, letting you customize quick actions instead of just a mute switch. It&rsquo;s handy, though most people will probably just leave it set to ring/silent.
<h3>&nbsp;Display: Beautiful but still 60Hz</h3>
Let&rsquo;s get this out of the way&mdash;the iPhone 16e&rsquo;s display is perfectly fine but not exciting. It&rsquo;s a 6.1-inch OLED Super Retina XDR panel, with 1200 nits HDR brightness, solid color accuracy, and deep blacks.
But&hellip; it&rsquo;s still 60Hz.
That&rsquo;s a little frustrating in 2025, considering how even mid-range Android phones now offer at least 90Hz or 120Hz. The animations and scrolling still feel smooth thanks to iOS optimizations, but once you&rsquo;ve experienced high refresh rates, going back feels like a step down.
<h3>The A18 Chip Delivers (Of Course)</h3>
The A18 chip inside the iPhone 16e is Apple&rsquo;s latest and greatest, only slightly dialed down from the one inside the standard iPhone 16. It&rsquo;s fast, efficient, and overkill for most people.
Gaming? Runs flawlessly. Even demanding titles like Genshin Impact play smoothly. Multitasking? No hiccups. Everyday tasks? Effortless.
You&rsquo;re getting flagship-level performance in Apple&rsquo;s most affordable new iPhone, which is pretty impressive. This also means it&rsquo;ll stay fast for years, easily handling software updates for a long time.
And speaking of longevity, this is the first iPhone with Apple&rsquo;s new C1 modem&mdash;a big deal, considering Apple has been relying on Qualcomm for years. While real-world testing showed small improvements in call quality and network reliability, this shift is more about Apple controlling its own silicon ecosystem.
<h3>Battery Life: Small Upgrades, Big Gains</h3>
Apple claims the iPhone 16e has the best battery life ever on a 6.1-inch iPhone&mdash;and after using it, I believe them. I consistently hit 7 hours of screen time on busy days, which is better than the iPhone 15 and even some Pro models from the past.
The new C1 modem seems to be more power-efficient, helping extend battery life during streaming, calls, and everyday use.
Charging, though? That&rsquo;s where things get weird.
Yes, the iPhone 16e has 20W wired charging and USB-C, but Apple removed MagSafe. That&rsquo;s right&mdash;no MagSafe wireless charging, which feels like a strange omission.
Sure, it still supports standard wireless charging, but losing MagSafe at this price is disappointing, especially since it was a major selling point for accessories and charging docks.
<h3>More Megapixels, But Less Cameras</h3>
The biggest change on the iPhone 16e is the 48MP main camera. It&rsquo;s a significant upgrade from previous budget iPhones, capturing sharper photos, better low-light shots, and crisp 2x zoom images.
Night mode is noticeably better, and portraits have a beautiful depth-of-field effect. But &mdash;you don&rsquo;t get an ultrawide lens.
For most people, this might not matter, but if you like capturing wide landscapes or group shots, you might miss it. It&rsquo;s a trade-off between higher-quality photos vs. versatility.
On the video side, Apple has introduced Audio Mix, which enhances vocal clarity by reducing background noise. It&rsquo;s a subtle but great feature for content creators.
<h3>&nbsp;iOS 18 and Apple Intelligence</h3>
Of course, the iPhone 16e runs iOS 18, and because it&rsquo;s the new kid on the block, it&rsquo;ll be supported for years. But the real big news here is Apple Intelligence. You&rsquo;ve probably seen the name plastered everywhere&mdash;on billboards, in keynote slides, maybe whispered in your sleep.
Yes, the iPhone 16e gets the full AI treatment&mdash;writing assistance, AI-powered image editing, and Visual Intelligence. Since it lacks a dedicated Camera Control button, Apple lets you map Visual Intelligence to the Action Button, which is a neat workaround.
Are these AI features game-changers? Not really. They&rsquo;re cool, sometimes handy, but not a must-have reason to upgrade. The real magic is still down the road, and when it gets here, the 16e will be in the mix&mdash;which is nice, I guess.
<h3>&nbsp;iPhone 16e Review: Verdict</h3>
The iPhone 16E feels like it should nail the essentials&mdash;but what even counts as an "essential" iPhone feature these days? It&rsquo;s less about any single spec and more about the right mix of them. And for some people, the 16E hits that sweet spot with snappy performance, solid battery life, and a sharp main camera.
I think it's a good choice for first-time iPhone buyers who want Apple&rsquo;s latest hardware. That said, ₹60,000 is a lot of money. If you&rsquo;re considering it, definitely look into trade-ins and discounts to soften the blow. Or, you know, there&rsquo;s always EMI.
&nbsp;
&nbsp;
&nbsp;

By enabling this migration, users can consolidate their data into a single Apple account, streamlining their digital experience.

Apple Digital Purchase Migration Simplified

Apple Unveils Feature to Simplify Digital Purchase Migration

By enabling this migration, users can consolidate their data into a single Apple account, streamlining their digital experience.

Apple has introduced a new feature designed to simplify account management for its users by allowing the transfer of digital purchases and media data between Apple accounts.
This tool is particularly beneficial for users maintaining a legacy account due to previous purchases or for those who find juggling multiple accounts inconvenient.
By enabling this migration, users can consolidate their data into a single Apple account, streamlining their digital experience.
The company has provided a detailed support page explaining the eligibility requirements and necessary conditions for initiating this migration, as well as step-by-step instructions on how to transfer data from one account to another. It's important to note that this is an optional feature, and users can choose whether to utilize it.
Transferring data from a secondary Apple account involves moving all associated payment methods to the primary account, thereby replacing any existing payment methods on the latter. This process also includes the transfer of app purchases, music, movies, TV shows, and books. Subscriptions, music library data, personalized profiles, social media profiles, the Next Queue in the Apple TV app, and podcast library data will also migrate. However, if a music library already exists on the primary account, the music data from the secondary account won't be transferred. Unfortunately, this feature is not accessible to users within the European Union, United Kingdom, or India.
Preparation Steps for Migration
Users who decide to consolidate their Apple accounts must take certain preparatory steps. The main account, referred to as the primary Apple account, should be the one signed in with iCloud, while the account used solely for media and purchases is the secondary account.
It's essential that users are logged into two distinct accounts on their devices. Additionally, the secondary account must not participate in a different family-sharing group or be used for purchase sharing. Both accounts need to have two-factor authentication enabled and must be set to the same country and region.
Moreover, the secondary account must not have any remaining balance, and there should be a 15-day gap since the last purchase was made. After the migration, the secondary account will no longer be usable for purchases or media. However, users have the option to reverse the migration process if needed.
Steps to Migrate Digital Purchases
1. Open the Settings app on your iPhone or iPad. 2. Tap your name, then tap Media &amp; Purchases. 3. Select the options to migrate your purchases and follow the on-screen instructions.&nbsp;
With these adjustments, users can efficiently consolidate their Apple digital purchases, ensuring a more streamlined account management process.

Currently, iPhone manufacturing in India is done largely at 3 places – Foxconn and Pegatron plants in Tamil Nadu and Tata Electronics plant in Karnataka. Tata Electronics is also set to start iPhone production at a new 250-acre facility in Hosur, Tamil Nadu

Apple's Big Shift To India: Is China Losing Its Grip on iPhone Production?

Currently, iPhone manufacturing in India is done largely at 3 places &ndash; Foxconn and Pegatron plants in Tamil Nadu and Tata Electronics plant in Karnataka. Tata Electronics is also set to start iPhone production at a new 250-acre facility in Hosur, Tamil Nadu

Apple&rsquo;s going all in on India! The tech giant, we all know, is turning the spotlight from China to India in a big way. But why now? Is it India&rsquo;s booming smartphone market, the talent pool, or maybe something even bigger on the horizon? Get ready as we dig into Apple&rsquo;s high-stakes shift and why India&rsquo;s becoming the ultimate new chapter in its global story! According to The Economic Times, Apple might ramp up its iPhone production in India to over 30 billion dollars annually within just two years. You could ask why? The answer lies in the re-election of Donald Trump as the President of the United States. Trump is likely to follow through on his promise to impose heavy tariffs on Chinese imports. If it happens, it could be the tipping point that drives Apple to shift its manufacturing focus even more towards India. Trump has hinted at tariffs as high as 60% to 100% on Chinese imports to tackle trade issues with China. If he implements those policies, Apple might boost its production in India, positioning it as a top global manufacturing centre. India currently contributes about 12-14% of Apple&rsquo;s global iPhone supply chain, valued at around 15-16 billion dollars. But if production expands as expected, this could jump to over 26%, potentially creating 200,000 jobs in India&rsquo;s electronics sector. The phones made by Apple&rsquo;s partners aren&rsquo;t just for India&mdash;they&rsquo;re also exported globally. In fact, India exported around 15 billion dollars in smartphones in FY 2023-24, with iPhones alone accounting for 10 billion dollars&mdash;double the amount from the previous year. Apple&rsquo;s manufacturing journey in India started with just the iPhone SE in 2017. Fast forward to today, and India is producing all four models of Apple&rsquo;s latest iPhone 16 lineup, including the premium Pro models, which are sold across the world. Currently, iPhone manufacturing in India is done largely at three places &ndash; Foxconn and Pegatron plants in Tamil Nadu and Tata Electronics plant in Karnataka. Tata Electronics is also set to start iPhone production at a new 250-acre facility in Hosur, Tamil Nadu, by November. In fact, Apple has also kicked off early production for next year&rsquo;s iPhone model&mdash;rumoured to be the iPhone 17&mdash;at a Foxconn facility in India&rsquo;s Bengaluru. This marks a big shift for Apple, as early production stages have typically been handled in China.And it&rsquo;s not just manufacturing&mdash;Apple is also setting up an R&amp;D and design operation in India to boost local value addition and tap into the country&rsquo;s skilled engineering talent.
Must Read: <a href="https://www.editorji.com/business-news/we-make-in-india-70-of-what-we-sell-in-india-pfizer-md-meenakshi-nevatia-1731413747286">We 'Make In India' 70% Of What We Sell In India: Pfizer MD Meenakshi Nevatia</a>
Apple Operations India, a wholly-owned subsidiary, is tasked with everything from procurement management to research and tech support. Right now, Apple conducts design work outside India&mdash;in the U.S., China, and Israel&mdash;but that&rsquo;s likely to change soon. Apple&rsquo;s India journey doesn&rsquo;t stop at manufacturing. The company is expanding its retail footprint at a fast clip as well. After opening its first two flagship stores in Mumbai and Delhi, Apple is now gearing up to launch four additional stores in Bengaluru, Pune, Mumbai, and Delhi-NCR. In Apple&rsquo;s recent Q4 earnings call, CEO Tim Cook revealed record-breaking revenue in India for the September quarter. What&rsquo;s fuelling this surge? High demand for the latest iPhones and strong iPad sales across India. So, with Apple&rsquo;s footprint in India expanding fast, here&rsquo;s the big question: Is India on track to become the next major iPhone manufacturing hub, possibly even overtaking China? While a lot of factors are aligned in India&rsquo;s favour, experts warn that India will need to address cost inefficiencies and policy uncertainties to make it happen. Without these changes, Apple may turn other alternatives like Vietnam instead.&nbsp;
Also Watch: <a href="https://www.editorji.com/business-news/gold-prices-hit-one-month-low-here-s-why-1731415232010">Gold Prices Hit One-Month Low: Here's Why</a>

Apple’s new AI feature, Apple Intelligence, arrives with iOS 18.1, but requires specific settings, compatible devices, and a waitlist. Here's what you need to know to get Apple Intelligence on your iPhone. 

Apple Intelligence is here, but first... jump through these hoops

<h2>Apple&rsquo;s new AI feature, Apple Intelligence, arrives with iOS 18.1, but requires specific settings, compatible devices, and a waitlist. Here's what you need to know to get Apple Intelligence on your iPhone.&nbsp;</h2>

Apple just dropped iOS 18.1, and with it, the long-awaited Apple Intelligence! That&rsquo;s right, AI has finally arrived on iPhones and iPads&mdash;though, in typical Apple fashion, it's not as simple as &ldquo;download and go.&rdquo; There are, of course, a few hoops to jump through.
So, if you&rsquo;re ready to dive into the world of Apple-powered AI, here&rsquo;s what you need to do:
<ol>
<li>Change your language to US English. Yup, Apple said, "No AI unless you speak fluent &lsquo;Murican." Head to Settings &gt; General &gt; Language &amp; Region and switch your language to English (US). It&rsquo;s like learning a new language... sort of.</li>
<li>Update your phone. Go to Settings &gt; General &gt; Software Update and install iOS 18.1. The update isn&rsquo;t massive, but it unlocks the magic door to Apple Intelligence.</li>
</ol>
And just when you think you&rsquo;re done&mdash;surprise! You&rsquo;re not. Believe it or not, there&rsquo;s a waitlist! Yeah, even the AI is playing hard to get. Go to Settings &gt; Apple Intelligence &amp; Siri, sign up, and cross your fingers. Apple says most people get access within hours, but... no promises.
So, what do you get with Apple Intelligence? Right now, it&rsquo;s a smarter Siri that answers typed requests, better writing tools to make your texts sound polished, and smarter photo management. More AI features? They&rsquo;re coming... eventually.
Now, for the fine print: Apple Intelligence only works on iPhone 15 Pro, 15 Pro Max, and all iPhone 16 models. On the iPad side, M-series iPads and the latest iPad Mini are your ticket in.
To sum it up: Switch your language, update your phone, join the waitlist, and hope you make the cut. It&rsquo;s the Apple way&mdash;because what&rsquo;s more exciting than AI wrapped in a little exclusivity, right?
Also watch: <a href="https://www.editorji.com/tech-news/gadget-review/samsung-galaxy-tab-s10-ultra-review-best-premium-android-tablet-of-2024-check-pros-cons-1729852821775">Samsung Galaxy Tab S10 Ultra Review: Best Premium Android Tablet of 2024? Check Pros &amp; Cons</a>

Apple Diwali Sale 2024: Don't miss out on incredible deals on the latest Apple products. Shop now and save big on iPhone 15, Macs, iPads, and more.

Apple Diwali Sale 2024: Grab Amazing Deals on iPhone 15, Macs, iPads, and More

Apple Diwali Sale is here! Discover amazing offers on iPhone 15, Macs, iPads, and more. Shop now and save big.

Apple Diwali Sale 2024: Huge Discounts on iPhone 15, Macs, iPads, and More

<h2>Apple Diwali Sale 2024 is here with discounts and freebies on iPhones, iPads, Macs, Apple Watches, and AirPods. Enjoy up to ₹10,000 instant cashback and 12-month No-Cost EMI. Offers available online and at Apple BKC Mumbai and Apple Saket New Delhi stores.</h2>

Apple has officially announced the start of its Diwali Sale 2024, with multiple offers available on products across the Apple India website and at its offline stores, Apple BKC in Mumbai and Apple Saket in New Delhi.
This sale coincides with the festive season and presents customers with a variety of discounts and freebies, but it's available only for a limited time. Here's a detailed look at the offers announced.
<h3>Apple Diwali Sale 2024: 12-Month No-Cost EMI</h3>
Apple is also providing a 12-month No-Cost EMI option for those purchasing select products. This option is available with certain bank credit cards, including American Express, Axis Bank, and ICICI.
With this EMI plan, customers can split the cost of products like the iPhone 15 and other Apple devices into monthly installments without paying any additional interest.
<h3>Up to ₹5000 Instant Cashback on iPhones, ₹6,000 on iPads and ₹10,000 on Macs</h3>
Customers can benefit from instant cashback on various products. On eligible MacBook models, such as the MacBook Air M3, there is an instant cashback of up to ₹10,000 when using a partner bank credit card. This discount is applied instantly, making the final cart price lower for customers.
For iPhones, there are additional instant cashback options. Customers purchasing an iPhone 16 series can avail ₹5,000 cashback, while ₹2,000 is available on the iPhone SE, and ₹3,000 on the iPhone 14 and iPhone 14 Plus.
For iPad buyers, there are discounts as well: ₹6,000 on the iPad Pro 11&rdquo; and 13&rdquo;, ₹4,000 on the iPad Air 11&rdquo; and 13&rdquo;, ₹2,500 on the standard iPad, and ₹3,000 on the iPad mini.
<h3>Instant Discounts on Apple Watch and AirPods</h3>
The Diwali Sale 2024 also includes discounts on Apple Watch and AirPods. Customers purchasing an Apple Watch Ultra 2 can enjoy ₹6,000 off, while the Apple Watch Series 10 comes with a discount of ₹4,000. For the Apple Watch SE 2, there is an instant discount of ₹2,000.
For AirPods, Apple offers ₹2,000 off on AirPods Pro, ₹1,500 off on AirPods 4, and ₹4,000 off on AirPods Max. The AirPods 4 with Active Noise Cancellation also has a discount of ₹1,500.
These offers are valid on the Apple India website, Apple BKC in Mumbai, and Apple Saket in New Delhi. As these offers are available for a limited time, customers are advised to check the Apple India website or visit the stores to make the most of these discounts.

The iPhone 16 Plus, available for ₹89,900, offers small improvements over its predecessor. Its A18 chip is designed with AI capabilities in mind. The addition of the Camera Control and Action buttons are likely to attract many new buyers.

Apple iPhone 16 Plus first impressions: Camera Control button, new design, AI-focused chip, and more

Apple iPhone 16 Plus first impressions: Better than ever?

<h2>The iPhone 16 Plus, available for ₹89,900, offers small improvements over its predecessor. Its A18 chip is designed with AI capabilities in mind. The addition of the Camera Control and Action buttons are likely to attract many new buyers.</h2>

Apple's latest flagship, the iPhone 16 Plus, is priced starting at ₹89,900 in India.
The Ultramarine colour option we have is quite cool, giving the phone a fresh and vibrant look that really pops among other smartphones.
<h3>Design &amp; Display</h3>
When you first pick up the iPhone 16 Plus, its updated design immediately stands out. The Ultramarine hue isn't just visually appealing&mdash;it adds a touch of sophistication too. The matte finish not only looks great but feels fantastic in your hand.
The camera island now has two vertically aligned lenses packed in an oval, which is kind of a throwback to the iPhone X generation.
Plus, the 6.7-inch Super Retina XDR display is as good as ever, delivering crisp and vibrant visuals that make everything from watching videos to scrolling through photos an absolute pleasure. However, its refresh rate is still 60Hz.
<h3>Performance</h3>
Under the hood, the iPhone 16 Plus is powered by Apple's new A18 chip, offering faster performance and better energy efficiency. Whether you're multitasking, gaming, or running demanding apps, this phone handles it all smoothly.
This chip is designed to support Apple Intelligence, although the complete range of Apple Intelligence features will be introduced in a future update.
<h3>Camera</h3>
The main 48MP primary camera and the 12MP ultrawide lens are now arranged vertically, which enables spatial video recording for the Vision Pro headset.
The new Camera Control button feels like a real shutter button, so snapping pictures and adjusting settings on the go is more intuitive than ever.
<h3>iPhone 16 Plus First Impressions</h3>
With its refreshed design, AI-focused performance, and enhanced camera capabilities, this phone is likely to attract current Apple users with an iPhone 13 or older. The only downside might be the absence of a ProMotion display.
Priced at ₹89,900, it provides significantly better value for money compared to the Pro models as well. Stay tuned for our full iPhone 16 Plus review!

iOS 18 brings customizable Home Screen layouts, a revamped Control Center, and more. Pre-installed on the iPhone 16 series, it will roll out to eligible devices. Ensure backups, free up space, and get ready for Apple's latest OS update!

iOS 18 Launches Tonight: Don’t Install Before Doing This!

<h2>Apple's iOS 18 is here, featuring custom Home Screen layouts, a redesigned Control Center, and enhanced password tools. It rolls out with the iPhone 16 series and supports eligible devices. Users should back up data and clear space before upgrading.</h2>

Apple has officially announced the rollout of iOS 18, bringing enhanced customization and features. The update allows users to rearrange apps and widgets freely, with additional improvements like a redesigned Control Center and new password management tools.
The iOS 18 update will be pre-installed on the new iPhone 16 series and will roll out to eligible devices. Below is a detailed breakdown of the launch, what to do before installing, and what new features come with the update.
<h3>iOS 18 Launch Time in India</h3>
Apple hasn&rsquo;t specified the exact iOS 18 launch time, but past trends suggest it will start rolling out around 10:30 PM IST. Users with eligible devices can expect to receive the update on the same day, with the iPhone 16 series pre-loaded with iOS 18.
<h3>What should you do before installing iOS 18?</h3>
Before installing iOS 18, Apple recommends freeing up storage space by deleting unused apps. Applications like WhatsApp and Instagram can be temporarily deleted to clear cached files and data.
It&rsquo;s also important to back up your device using iCloud or local storage to protect your data. Lastly, ensure your iPhone is fully charged and connected to a stable Wi-Fi network before starting the download process.
<h3>iOS 18: Key Features</h3>
The iOS 18 update brings a host of new features aimed at customisation and enhanced user experience. Apple is introducing Custom Home Screen Layouts, allowing users to arrange app icons and widgets for a tailored look.
A revamped Control Center provides more personalisation, while new accessibility features, like Eye Tracking and Music Haptics, make the iPhone more inclusive.
The Photos App will also see improvements, including an updated interface and a new Clean-Up tool for removing unwanted elements. Meanwhile, Safari and Maps gain enhanced functionality, with a redesigned Reader and offline navigation support.
<h3>iOS 18 Supported Device List:</h3>
iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, iPhone 15, iPhone 15 Plus, iPhone Pro, iPhone 15 Pro Max, iPhone 14, iPhone 14 Plus, iPhone 14 Pro, iPhone 14 Pro Max, iPhone 13, iPhone 13 mini, iPhone 13 Pro, iPhone 13 Pro Max, iPhone 12, iPhone 12 mini, iPhone 12 Pro, iPhone 12 Pro Max, iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, iPhone Xs, iPhone Xs Max, iPhone XR and iPhone SE (2nd generation or later).
<h3>Also Watch: <a href="https://www.editorji.com/tech-news/gadget-review/vivo-t3-ultra-review-best-flagship-killer-under-30000-check-pros-cons-specs-and-more-1726131692844">Vivo T3 Ultra Review</a></h3>

Apple has lost its final legal challenge in the EU, with the top court ruling the company must pay €13 billion in back taxes to Ireland. This comes after years of disputes over illegal tax breaks that the EU deemed unlawful aid.

Apple's European Tax Troubles Intensify After iPhone 16 Release

Huge Tax Blow For Apple In Europe Right After Launching iPhone 16

Apple has lost its final legal challenge in the EU, with the top court ruling the company must pay &euro;13 billion in back taxes to Ireland. This comes after years of disputes over illegal tax breaks that the EU deemed unlawful aid.

The European Union's top court on Tuesday rejected Apple's final legal challenge against an order from the bloc's executive commission to repay 13 billion euros in back taxes to Ireland, bringing an end to the long-running dispute.
The European Court of Justice overruled a lower court's earlier decision in the case, saying it &ldquo;confirms the European Commission's 2016 decision: Ireland granted Apple unlawful aid which Ireland is required to recover.&rdquo;
The case drew outrage from Apple when it was opened in 2016, with CEO Tim Cook calling it &ldquo;total political crap.&rdquo;
Then-US President Donald Trump slammed European Commissioner Margrethe Vestager, who spearheaded the campaign to root out special tax deals and crack down on big US tech companies, as the &ldquo;tax lady&rdquo; who &ldquo;really hates the US.&rdquo;
In its 2020 ruling, the European Union's General Court disagreed with the European Commission, the bloc's executive branch, which had accused Apple of striking an illegal tax deal with Irish authorities so that it could pay extremely low rates.
"We are disappointed with today's decision as previously the General Court reviewed the facts and categorically annulled this case,&rdquo; Apple said in a statement.
&ldquo;There has never been a special deal," the company said.
Also Watch: <a href="https://www.editorji.com/business-news/namkeen-price-drop-alert-gst-cut-to-make-your-favorite-snacks-cheaper-1725968858200">Namkeen Price Drop Alert! GST Cut To Make Your Favorite Snacks Cheape</a>

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