Samsung launches Neo QLED and anti-glare OLED TVs India: Check price, specs

Samsung Electronics has launched a new lineup of AI-powered televisions, including Neo QLED 8K, Neo QLED 4K, and OLED models.

These TVs boast advanced processors and features designed to deliver exceptional picture quality, immersive sound, and a personalised user experience.

Key Specifications and Price

Here's a breakdown of the key specifications and starting prices for each TV model:

Neo QLED 8K

• Processor: NQ8 AI Gen3
• Key Features: AI Picture Technology, AI Upscaling Pro, AI Motion Enhancer Pro, Real Depth
• Enhancer Pro, AI Sound Technology, AI Auto Game Mode, AI Customization Mode, AI Energy Mode
• Available Sizes: 65", 75", 85"
• Starting Price: ₹319,990

Neo QLED 4K

• Processor: NQ4 AI Gen2
• Key Features: Real Depth Enhancer Pro, Quantum Matrix Technology, Pantone Validated display, Dolby Atmos
• Available Sizes: 55", 65", 75", 85", 98"
• Starting Price: ₹139,990

OLED

• Processor: NQ4 AI Gen2
• Key Features: Glare-Free Display, Real Depth Enhancer, OLED HDR Pro, Motion Xcelerator 144Hz
• Available Sizes: 55", 65", 77", 83"
• Starting Price: ₹164,990

Focus on AI Processing

Across all models, Samsung highlights the use of AI processors to enhance the viewing experience. The Neo QLED 8K utilises the NQ8 AI Gen3 Processor, while the Neo QLED 4K and OLED models feature the NQ4 AI Gen2 Processor.

These processors reportedly leverage AI to improve picture quality by analysing content and automatically adjusting settings for optimal clarity, detail, and colour accuracy.

Additional Features

The Neo QLED 8K boasts features like AI Upscaling Pro for converting lower-resolution content to near-8K quality and AI Motion Enhancer Pro for smoother motion in fast-paced scenes.

Both Neo QLED models offer AI Sound Technology, which tailors audio based on the content and user preferences.

Samsung's first-ever glare-free OLED TV eliminates reflections for improved viewing in bright environments. Additionally, the OLED model includes Motion Xcelerator 144Hz technology, catering to gamers with its focus on smooth visuals.

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