UNESCO appoints K-pop boy band SEVENTEEN as Goodwill Ambassador for Youth

SEVENTEEN have been appointed as UNESCO's Youth Goodwill Ambassador, courtesy of their meaningful narratives related to the growth of the new generation. The group will be officially honoured with the title at the UNESCO headquarters in Paris on June 26. This marks a significant milestone for the Act as they have become the first K-Pop artists to receive this honour. The announcement follows the group's notable participation in the 13th UNESCO Youth Forum in Paris in November 2023.

SEVENTEEN to be a part of the UNESCO family

“SEVENTEEN and UNESCO share the same commitment to empowering young people to drive change and address the challenges of our century. They continue to inspire and support young people around the world with their music and positive energy. Following several successful joint actions, I wanted our partnership to take on even greater strategic importance. On June 26, I will be delighted to welcome the 13 members of the group into the family of UNESCO Goodwill Ambassadors,” said Audrey Azoulay, Director-General of UNESCO.

SEVENTEEN and UNESCO partnership

SEVENTEEN has previously joined forces with UNESCO on numerous occasions. The 13-piece Korean Act has consistently supported underprivileged children and education initiatives since 2015. The group collaborated with the organisation for its #GoingTogether campaign in 2022 to promote the importance of education. In November 2023, the group took to the podium at the UNESCO headquarters to share their dreams and growth stories with youth around the world. In May this year, the group celebrated their debut anniversary by donating to the Korean National Commission for UNESCO's 'GLOBAL EDUCATION ENVIRONMENT'.

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