Swara Bhasker terms boycott trend as ‘hyped up’, says it didn’t work when ‘Gangubai’ came out

Swara Bhasker opened up on the ongoing boycott trend and stated that it's all ‘hyped up’, as people will watch a film if it's good enough to pull them into theatres. The actor said that an example of this is Sanjay Leela Bhansali's ‘Gangubai Kathiawadi’, led by Alia Bhatt, which is one of the highest-grossing Bollywood films this year despite facing calls for a boycott.

While speaking to Zoom, Swara said, ‘I don’t know how much boycott trends actually affect the business. Alia Bhatt got a lot of negative attention on social media after Sushant (Singh Rajput)’s tragic suicide, which was of course completely unfair — the kind of accusations that were being made about a lot of Bollywood A-Listers. At that time, Sadak 2 had released, it got a lot of boycott calls and negative publicity and it did very badly."

She further mentioned that the same campaigns didn’t work when ‘Gangubai’ came out. Swara added, “Gangubai Kathiawadi, the same conversation started, the same boycott calls, and people still watched it. This boycott business is hyped up, it’s a small group of people who are hatemongers, and are spreading lies about the film industry. Everything else is rubbish, and we have enough evidence to know that they are earning from it. These are paid trends. They used Sushant’s tragedy for their own benefit.”

Currently, the boycott trends are targeting Alia’s next film, ‘Brahmastra’, which co-stars Amitabh Bachchan and Ranbir Kapoor.

Swara Bhasker also joked that she's a flag-bearer of boycott trends, as she has faced netizens' wrath multiple times.

Swara will next be seen in Jahaan Chaar Yaar which is scheduled to release in theatres on September 16.

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