‘Selfiee’ box office collection Day 2: Akshay Kumar’s film fails to impress, earns Rs 1.83 crore

‘Selfiee’, starring Akshay Kumar and Emraan Hashmi performed ‘disastrously’ at the box office on its first day with an opening of Rs 2.55 crore. It struggles to draw audience to theatres on its second day as well. According to film trade analyst Taran Adarsh, the Raj Mehta directorial had a ‘disapponting’ Saturday at national chains, earning just Rs 1.83 crore

‘#Selfiee at national chains… Fri / Sat biz…#PVR: 64 lacs / 87 lacs #INOX: 43 lacs / 60 lacs #Cinepolis: 23 lacs / 36 lacs. Total: ₹ 1.30 cr / ₹ 1.83 cr Nett BOC. DISAPPOINTING.,’ he wrote.

According to the industry tracker Sacnilk, the film earned Rs 3.30 crore on its second day, which is a slight improvement.

Akshay's last few movies ‘Raksha Bandhan’, ‘Ram Setu’, ‘Samrat Prithviraj’ and ‘Bachchan Pandey’ also could not perform well at the box office.

In an interview Aaj Tak, the actor was reminded that he has given three-four flops in a row, to which he replied, ‘This is not happening with me for the first time. In my career, I have had 16 consecutive flops at a time. There was a time when I had eight films in a row that did not work. Now, I have had three-four films in a row that did not work. The thing is that it happens due to your own fault, film ka na chalna (a film not working). The audience have changed, you need to change, you need to dismantle yourself. You have to start again because the audience require to see something else.’

Akshay added, ‘It is a great alarm, aapki film nahi chal rahi to galti aapki hai (If your films are not working, it is your fault). When your films flop in a row, it is an alarm for you that it is time for you to change. Mai koshish kar raha hun, wahi kar sakta hoon (I am trying to change, that is all I can do)." He also said that he'd like to tell everyone that when films don't work, the audience must not be blamed. “Do not blame the audience or anyone else. It is my fault, 100%. Aapki film na chalna is not because of audience. It is because of what you selected. Maybe you have not given the right ingredients in the film.’

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