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Pam Cheng, Executive President, Operations and IT, AstraZeneca talks about the digital opportunities in pharma. 

Nasscom Tech & Leadership Forum 2022: Digitizing Pharma

Pam Cheng, Executive President, Operations and IT, AstraZeneca talks about the digital opportunities in pharma as she highlights that digital transformation is the integration of digital technologies and data into all areas of our business, fundamentally changing how you operate and deliver value to the customer. 

Pam Cheng,&nbsp;Executive President, Operations and IT, AstraZeneca&nbsp;talks about the digital opportunities in pharma.&nbsp;

NTLF&nbsp;2022: Pam Cheng,&nbsp;Executive President, Operations and IT, AstraZeneca&nbsp;talks about the digital opportunities in pharma.
Here is an excerpt of the keynote-: Every company has it, every company talks about it, but not every company does it. <a href="https://www.editorji.com/business-news/nasscom-tech-and-leadership-forum-puts-the-focus-on-the-young-stars-of-the-techade-1645077719698" target="_blank">Digital transformation</a> is the integration of digital technologies and data into all areas of our business, fundamentally changing how you operate and deliver value to the customer.
In our case, the patients. So why is it so hard? I mean, perhaps in our opinion, the hardest part is the people piece the&nbsp;culture shift on ways of working and ways of thinking. We see companies that does digital for digital sake. We also see companies adopting flavor of the month flavor of the year&nbsp;approach to technology.
Also Watch:&nbsp;<a href="https://www.editorji.com/business-news/nasscom-tech-and-leadership-forum-puts-the-focus-on-the-young-stars-of-the-techade-1645077719698" target="_blank">Nasscom Tech and Leadership Forum puts the focus on the 'Young Stars of the Techade'</a>
As with Zenca global operations, we are going from talking digital to being digital and doing digital. But we have two simple rules. First and foremost, they must be solving real problems. I mean, this is not doing it because the technology is great.
The the the the the digital savvy, but it really must be solving real problems or making things better. Secondly, they must be bringing measurable value.&nbsp;

pam cheng

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