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Puff-ification is the latest fashion trend high end luxury brands like Prada, Coach, and LOEWE are falling for. 

From Prada to Coach; puff-ification is the latest fashion trend luxury brands are obsessing over!

Puff-ification is the latest fashion trend high-end luxury brands like Prada, Coach, and LOEWE are falling for. Know all about it.&nbsp;

Seems like fashion enthusiasts are on cloud nine! Not just puffer jackets, but high-end luxury brands have blown up their entire closet; be it handbags, footwear or even pants.&nbsp;
Several social media users are describing the puffed-up fad as &ldquo;puff-ification.&rdquo; Yep, it's the latest fashion trend and exclusive brands like Prada, Coach, and LOEWE are all in for it. In fact, Prada is itself describing its accessories as padded.
The cloudy trend was a major highlight at Fashion month and several A-listers including Kendall Jenner and Sam Smith among others were already seen hopping on to the crazy ballooning trend, check it out.&nbsp;
Also watch: <a href="https://www.editorji.com/lifestyle-news/fashion-and-beauty/oscars-2023-rihanna-cara-delevingne-among-the-best-dressed-at-the-95th-academy-awards-1678690238719">Oscars 2023: Rihanna, Cara Delevingne among the best dressed at the 95th Academy Awards</a>

High-end luxury brand Balenciaga recently unveiled the most expensive trash bag in the world which costs $1,790(approximately Rs 1,42,569). 

Fashion scandal 101: Balenciaga unveils world's most expensive trash bag, here's how much it costs 

High-end luxury brand Balenciaga recently unveiled the most expensive trash bag in the world which costs $1,790(approximately Rs 1,42,569).&nbsp;

Would you spend around 2 lakhs to look homeless? Well, this luxury brand wants you to! We get that luxury has gone down the comfort zone but has it become 'trashy' now? It seems so.&nbsp;
Recently, high-end luxury brand Balenciaga unveiled the world's most expensive 'Trash Pouch' which costs $1,790 or approximately Rs 1,42,569.&nbsp;
The Trash bag will be debuting in stores soon and will be available on Balenciaga's website. It's made of shiny calfskin leather and will be available in four colour combinations.&nbsp;
The upscale clothing brand's Trash Pouch looks exacltly like a garbage bag and is trending on social media. While some luxury lovers are thrilled to own the designer item, others are shocked.
However, this is not the first time that an international luxury brand has priced a kitsch item at such an extraordinary price. A few months back, Balenciaga launched a limited collection of overly distressed sneakers. The shabby-looking aesthetic sneakers were priced at a whopping $625 and $495 respectively. And that's not it, last year the high-end brand introduced the Checkered Carrier Bag for $2090 and the colour pattern definitely gave desi thaila&nbsp;vibes.
Also watch: <a href="https://www.editorji.com/lifestyle-news/fashion-and-beauty/the-dreading-point-of-90s-fashion-is-here-low-rise-jeans-1659704413774">The dreading point of 90s fashion is here: low rise jeans!</a>

Sales in Europe, the United States and Japan were up sharply since the start of the year 

Is recession even real? Sales of luxury brands like Dior, Louis Vuitton booming

Is recession even real?

Sales in Europe, the United States and Japan were up sharply since the start of the year&nbsp;

The inflation might have restricted international travel but it didn&rsquo;t stop the luxury connoisseur from picking up their favourite well-heeled for handbags, watches, jewellery, and cars. LVMH, the world&rsquo;s biggest luxury group, showed little sign of weakening demand for its high-end handbags and champagne in the third quarter despite growing fears over the global economy. That&rsquo;s evident in the 22% jump in sales of LVMH&rsquo;s fashion and leather goods last quarter, beating analysts&rsquo; expectations for a gain of 16 per cent.
&ldquo;Despite everything going on in the global economy, the demand for our brands remains very vigorous,&rdquo; said LVMH&rsquo;s chief financial officer.
According to reports, Europe enjoyed a particularly strong 43 per cent growth in sales, helped in by American tourists whose splurging during their summer holidays was buoyed by a strong dollar. The US market rose 19 per cent, while Asia (excluding Japan) was the weakest region with growth of just 2 per cent as Covid-19 restrictions disrupted the Chinese market.

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