Watch: Cadbury India recreates iconic advert, adds a twist

Updated : Sep 17, 2021 22:29
|
Editorji News Desk

Cadbury India's iconic ad of a girl celebrating her partner's cricket victory on the field with a dance is a cult commercial.

The confectioner has now recreated the 90's gem, making it slightly sweeter.

Swapping the men and women on and off the field, the marketing campaign is a nod to the women shattering the glass ceiling.

Cadbury put out the new advisement to 'celebrate and cheer for our girls who are making spectacular success stories and emerging as powerful role models for the youth.'

GenderCadburyDigital AdvertisingAdvertisement

Recommended For You

editorji | India

Priyanka Gandhi lies on ground, Rahul detained as Delhi Police stop INDIA bloc MPs' Jantar Mantar march

editorji | India

AAP stages ‘vote theft’ protest in Delhi, workers stopped by police barricades

editorji | India

INDIA bloc protest: Heavy security in place at Jantar Mantar ahead of MPs’ march

editorji | India

INDIA bloc MPs head to Jantar Mantar, demand CEC Gyanesh Kumar’s resignation

editorji | India

Delhi residential building collapses in New Seemapuri, no casualties reported