Nykaa and Book My Show have collaborated for the first-ever beauty & lifestyle festival in India, Nykaaland. The 2-day event will be held in Mumbai on November 4th and 5th at the Royal Western India Turf Club in Mahalaxmi Racecourse.
For the event, makeup artists, dermatologists and experts from the beauty, fashion and lifestyle space will come together. Some of the brands participating in the event include Huda Beauty, MAC, Clinique, Lakmé, Dove, Maybelline and L'Oréal Paris amongst several others.
Commenting on the upcoming event, Nykaa Beauty Executive Director Anchit Nayar said, “Through our decade-long journey in India's beauty and lifestyle industry, Nykaa has been at the forefront of transforming the landscape, introducing consumers to innovative beauty concepts and renowned global brands. Nykaaland embodies our vision to explore the highest realms of experiential lifestyle retail- bringing together consumers, creators, and communities to celebrate extraordinary brands and experiences."
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