Game-Changer? Zomato Acquires Paytm’s Entertainment Ticketing Business

Updated : Aug 23, 2024 12:00
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Editorji News Desk

Food delivery giant Zomato is making waves with a bold move by acquiring Paytm's entertainment ticketing business for a whopping Rs 2,048 crore!

This deal isn’t just about money—it's about changing the game for both Zomato and Paytm. Let’s break it down.

So, what exactly is happening here? Zomato has decided to dive deep into the "going-out" segment by buying Paytm’s ticketing platforms.

This includes movie, sports, and event ticketing—basically, everything you might want to do on a night out.

The deal will see Zomato take over two of Paytm’s subsidiaries, Orbgen Technologies and Wasteland Entertainment, which run popular platforms like TicketNew and Insider.

But why is Zomato doing this? Well, Deepinder Goyal, Zomato’s CEO, has made it clear—this acquisition is all about scale and offering new use-cases to their customers.

By adding movie and event ticketing to its portfolio, Zomato is positioning itself as the ultimate destination for all things "going out", creating a seamless experience for users.

And guess what? They’re launching a brand-new app called ‘District’ to make it happen.

Imagine having all your dining, movie, and event bookings in one place. That’s what ‘District’ is set to offer.

So, while initially, the newly acquired services will still be available on Paytm, TicketNew, and Insider, over time, Zomato plans to transition everything to District.

Paytm, on the other hand, is looking to sharpen its focus on its core businesses, like payments and financial services.

Selling off the entertainment ticketing segment gives Paytm the cash boost it needs to double down on these areas. For those of you keeping an eye on the business side, this move could be a game-changer for both Zomato and Paytm.

What do you think about Zomato’s latest acquisition? Will you be using the new District app? Let us know in the comments below. Don’t forget to like, share, and subscribe for more updates on the biggest business moves!.

Also Read: Tata's iPhone Gambit: How Apple Boosted Indian Electronics Maker’s Revenue 9-Fold

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