In a world of food pictures flooding your Instagram feed, it's perhaps unusual to see someone caught in the real act -eating! This is something that irked Alissa Rumsey, a registered dietitian and intuitive eating coach. So, Rumsey and fellow intuitive eating coach Linda Tucker, decided to start the Instagram hashtag, #WomenEatingFood, for people to share photos of themselves eating real and messy foods, without having to justify why they were eating it. There are over 350 posts of various people hogging on their favorite foods. It also seems like the perfect antidote to the often-memed "woman laughing alone with salad" stock image.