Trump's State of the Union address on Feb 5

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Ikea launches online store in Pune

Jan 22, 2020 17:42 IST

Swedish furniture giant Ikea just launched its online store in Pune. The company launched its first online store in Mumbai last year. The online store is a part of a shift in the retail strategy of Ikea, which includes reaching more consumers through e-commerce, small stores and large retail formats.