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Workations & half-tourists: how travel is getting a 2020 upgrade

Oct 03, 2020 20:26 IST | By Vishakha Somani

The 9-to-5 life in an office cubicle may never look the same again. The coronavirus pandemic has accelerated the decline of the 'workplace' and how! However, working from their home office may not be everyone's cup of tea. 

Workers, who are now freed from confines of their office geography, are searching for greener pastures and Instagrammable views to begin their workday remotely.

Called 'workations', the new travel trend has people opting to work from destinations they would normally visit for a holiday. Swapping concrete cities for tropical beach towns or hill stations, the digital nomad is helping the tourism sector return to its pre-pandemic glory. 

Seeing the rising trend, Barbados was the first nation to start offering a 'digital nomad' visa. Following which, many countries including Estonia, Georgia and Croatia have joined the bandwagon to attract these half-tourists who temporarily come and work from their favourite holiday spot.

Travel site Airbnb also launched a campaign called 'give your routine a new home,' a safer travel option allowing people to find a quick change in scenery within their own country. 

In India, hostel chain Zostel is luring youngsters with its #MoveIn campaign offering discounted long-stay packages at its various properties including in holiday destinations such as Ooty, Jaipur, and Jodhpur. 

Even travel agencies have now adapted to the shift and are catering to the remote worker economy in full force!