Report: Facebook using deep pockets to 'Reel' in TikTok stars | Editorji
  1. home
  2. > tech
  3. > Report: Facebook using deep pockets to 'Reel' in TikTok stars
replay trump newslist
up NEXT IN 5 SECONDS sports newslist
tap to unmute
00:00/00:00
NaN/0

Report: Facebook using deep pockets to 'Reel' in TikTok stars

Jul 29, 2020 14:33 IST

According to a Wall Street Journal report, Facebook is making "lucrative offers" to popular TikTok stars in order to lure them into joining their own competitor, Instagram Reels. Reels is a recently introduced feature to Instagram, that's quite similar to TikTok. With India's ban on TikTok, and more recently other countries like Japan and US considering a similar move, TikTok has reportedly set up a $200 million fund to help creators stay on the platform. However, reports say that with Facebook's deeper pockets and stronger ecosystem, the US tech giant might be able to 'Reel' in some big TikTok fish.

Tech

Wipro's $1.45 bn UK acquisition

Mar 04, 2021 23:40 IST