The global fashion industry is far from meeting its sustainability targets. In fact, it is set to emit double the emissions than its Paris Agreement limit by 2030, according to a new McKinsey report. The 'Fashion on Climate' report reveals the industry’s impact representing 2.1bn tonnes of CO2 emissions or about 4 per cent of the global total. That’s the same as what France, Germany and the United Kingdom emit per year, combined. It is projected that without active efforts, emissions could rise by 2.7 per cent annually, reaching 2.7 billion tonnes a year by 2030. The McKinsey report says that in order to break this trend, the industry needs to move away from discounting culture, noting that 40% of all products are marked down globally. The sector produces more than 100bn products annually. Actions like a shift to renewable energy, improving energy efficiency and minimising waste across the value chain are an urgent need for the industry.