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Designer Manish Malhotra launches 'India's 1st virtual couture store'

Jan 15, 2021 12:40 IST

Celebrity fashion designer Manish Malhotra launches a virtual store to let customers get an immersive walkthrough of the label's flagship store in Delhi. Touted as India's 1st virtual couture store', the online outlet allows buyers to through the aisles, zoom in on the products, and get details of the item, all from the comfort of their home. Malhotra, who has dressed almost all the big stars in Bollywood, said the unveiling of the virtual store was 'long overdue' but the decision intensified due to the coronavirus pandemic.