Boat, a well-known brand in the wearable segment, has diversified its portfolio in India with the introduction of a new product, the Boat Smart Ring. This is the company's first venture into the smart ring category, showcasing a stylish ceramic design and the ability to monitor daily activities.
The Boat Smart Ring price in India is set at Rs 8,999. It will be available for purchase online on Amazon.in and Flipkart starting from August 28. The ring comes in three different sizes: 7, 9, and 11, which have diameters of 17.40mm, 19.15mm, and 20.85mm, respectively.
The Boat Smart Ring specs include a host of essential functionalities. The ring comes with advanced tracking capabilities housed in a premium ceramic and metal frame. One key aspect of the Boat Smart Ring features is the Boat Smart Ring touch controls. The device supports swipe navigation and intuitive touch controls. Boat has also mentioned that users can control music, change tracks, take photos, and navigate apps using the smart ring. The ring is designed to work in conjunction with the Boat Ring app, which provides detailed health insights of the user.
The Boat Smart Ring health tracking functionalities include a heart rate monitor, SpO2 sensor, and body temperature monitor. Additionally, it can monitor sleep patterns and offers menstrual tracking functionality. The ring also comes equipped with axis motion sensors and boasts a water-resistant design.
The Boat Smart Ring is expected to face competition from the recently launched Noise Luna Ring. Noise intends for the smart ring to enhance cognitive well-being by seamlessly integrating technology into users' daily lives. The Luna Ring is designed to provide three key metrics - Sleep, Readiness, and Activity - to offer comprehensive data that can help users improve their overall well-being. The ring will feature advanced sensors and durable construction, enabling users to make informed lifestyle changes effectively.
The Boat Smart Ring marks Boat's entry into the smart ring category in the Indian market. With its advanced tracking capabilities, intuitive Boat Smart Ring touch controls, and comprehensive Boat Smart Ring health tracking features, it is poised to be a valuable addition to the wearable technology market. However, it remains to be seen how it will perform against competitors like the Noise Luna Ring.
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