Fashion doll Barbie from Mattel is not just a toy anymore. Often criticised for promoting Euro-centric beauty standards, the doll's digital avatar has taken a stand against racism.
In a vlog shared on Barbie's YouTube channel, the digital doll discusses the unfair treatment of Black persons with her black doll friend Nikki.
The viral animated clip has struck a chord with netizens who say they are impressed by Mattel's effort to raise awareness about the Black Lives Matters movement.