In a strategic move to boost eco-tourism and draw international attention, the Uttar Pradesh Eco-Tourism Development Board is organizing an international familiarisation trip (Fam Trip) from April 22 to 30.
The initiative is aimed at positioning the state as a key player in sustainable and cultural tourism.
The tour will host tourism professionals from countries including the United Kingdom, the United States, Germany, Australia, and India. Participants will visit prominent eco-tourism and cultural landmarks such as Chambal Safari, Dudhwa National Park, and the spiritual city of Varanasi.
The primary objective of the trip is to highlight the state's diverse natural landscapes, cultural wealth, and historic significance. “The goal is to strengthen the state’s position on the global tourism map and promote sustainable tourism,” officials said.
The journey will kick off in Agra, followed by excursions to Bateshwar and the Chambal Safari. Delegates will then visit Kannauj, where they will attend a workshop on traditional perfume-making. The itinerary also features visits to Dudhwa National Park, Pilibhit Tiger Reserve, and Katarniaghat Wildlife Sanctuary, before the group heads to Lucknow to experience its rich heritage, renowned chikankari embroidery, and local cuisine, according to an official statement.
In Prayagraj, the delegation will tour the Sangam, explore historical landmarks, and enjoy a farm stay at the Planters Bungalow. The trip will wrap up in Kashi (Varanasi), featuring visits to the Kashi Vishwanath Temple, the Ganga Aarti, and various local art and craft centers.
Tourism and Culture Minister Jaiveer Singh emphasized the significance of this initiative, noting, “The delegation comprises tour operators, travel writers, and journalists whose reports and social media outreach are expected to bring global attention to U.P’s eco-tourism potential.”