Fendi is spreading its wings into travel retail

Italian label Fendi is spreading its wings into travel retail. It's first boutique will be located at Heathrow airport's terminal 4 and will offer men’s and women’s leather goods, handbags and fur accessories. To mark its opening, Fendi will have a pop up kiosk infront of its permanent shop. The designer house now aims to tap the growing number of travellers, increasing every year.